kisspr

Even in 2025, as platforms like LinkedIn (not known for creativity) double down on video, many new clients coming to us still haven’t made it part of their organic strategy. So, why should you invest in video? Here are three key reasons: Increased SERP visibility: With a targeted strategy, YouTube videos have a higher chance of appearing prominently in the SERPs, enhancing brand visibility an...

For the original iTunes version, click here. We had more ranking volatility with the Google Search results, this time we reported on it on Thursday. There are some rumors of a local update where Google would remove an organic listing when it shows in the local pack as well. Jeff Dean from Google spoke about combining Google Search with LLM in-context learning. Google Lens is showing more AI Ove...

Google is enhancing Search ads with AI-powered changes that aim to increase asset flexibility, improve performance, and deliver more relevant ad experiences. Driving the news. Here’s what’s changing: Greater flexibility in RSAs: Google’s AI now assembles and serves headlines, descriptions, and assets dynamically to improve performance. In some cases, Google may omit certain content, like des...

https://news.google.com/rss/articles/CBMiiAFBVV95cUxQMi04MEthM015ZUhRR0xQVzFFZVFOZHF5RUU2NU9ucWcwREcteGVyTFAxQWx0elEzR2NMTldZbmt4bDNfck91cWRCMkJsbVBqWWpHSzJlOEtYU0pBZENpOVlsREF5Q3Z3QnBfQllDVGpzRWN3QWl6QktlVzNjUEJEY0h5aXpuUkVq?oc=5The post Google AI Overviews more volatile than organic rankings: Report – Search Engine Land first appeared on One SEO Company News.

Google Business Profiles now can add backgrounds to the images you upload to your Google Posts, using AI. Victoria Kroll from Google wrote that you can now “can create an engaging AI-generated background for the photos you plan to use in the post.” She posted this in the Google Business Profiles Forums and added that “This new feature will allow you to quickly create an engaging post for your b...

Cory Hedgepeth, senior SEO specialist asks if conversational AI can disrupt Google’s search engine supremacy While ChatGPT has gained significant momentum with its conversational interface and advanced AI capabilities, these very strengths may pose challenges in adapting search users to its platform. Let’s explore the hurdles AI platforms face as they strive to compete with Google’s entrenched ...

Building Multimodal Fashion Assistant Agents with Text and Image-Based Search Feb 19, 2025 15 min read This post was co-authored with Rafael Guedes. Introduction Traditional models can only process a single type of data, such as text, images, or tabular data. Multimodality is a trending concept in the AI research community, referring to a model’s ability to learn from multiple types of data sim...

Google expands ‘Circle to Search’ to its iOS apps, enhancing visual search for iPhone users. Google brings ‘Circle to Search’ to iOS via the Chrome and Google apps. Lens can now identify “unusual” objects and return AI Overviews. Features are rolling out globally this week, starting with English users. SEJ STAFF Matt G. Southern 2 min read Google is expanding ‘Circle to Search’ to ...

Welcome to our weekly Search Engine Land series – Everything you need to know about Google Ads in less than 3 minutes. Every Wednesday, I highlight a different Google Ads feature, and what you need to know to get the best results from it, all in a quick 3-minute read. Let’s explore a powerful tool that can help your Google Search ads stand out and improve your click-through rates: keyword inser...

In the crowded field of AI-powered SEO tools, one open-source large language model (LLM) is quietly gaining traction: DeepSeek. While giants like Google and OpenAI dominate the LLM landscape, DeepSeek offers a different approach. Free to use and with a focus on coding and logical reasoning, it presents a unique opportunity for SEOs, particularly those focused on technical optimization. Is DeepS...