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Understanding the difference between search bots and scrapers is crucial for SEO. Website crawlers fall into two categories: First-party bots, which you use to audit and optimize your own site. Third-party bots, which crawl your site externally – sometimes to index your content (like Googlebot) and other times to extract data (like competitor scrapers). This guide breaks down first-party craw...

Budgeting for paid ad campaigns has long been a static process – set a monthly budget, monitor spending, and adjust incrementally as needed. This method works for industries with stable demand and predictable conversion rates but falls short in dynamic, competitive markets. Still, static budgets aren’t obsolete. In industries with long sales cycles, consistent conversion trends, or strict finan...

There are numerous reports that the Google Search Console API is delayed and not showing data sooner than this past Thursday, February 20th. If you use this API for your own tools, or bring in this data through Looker Studio reports, Big Query or other tools, your reports may be delayed. More details. The delays started around last Wednesday and some are now saying some data for Thursday is slo...

Microsoft seems to be testing a more fully AI-powered search engine, which may be named Copilot Search. Copilot is the name of Microsoft’s AI features, formerly known as Bing Chat. Mayank Parmar spotted this test and wrote about it on Windows Latest. If you want to try it yourself, you can by going to bing.com/copilotsearch?q=windows – you can replace the query “windows” with whatever you want....

Some sites, hosted on some CDNs (content delivery networks), are experiencing a big spike in server response times for crawling, while seeing a drop in total crawl requests. So technically, the crawling has dropped but Google is taking much longer to crawl a lot less. Supposedly, this started earlier this month and is still an issue for some. This was discovered by Gianna Brachetti-Truskawa who...

18 year old, publicly traded education technology company, Chegg, has sued Google over its AI Overviews and how it has hurt their traffic and revenue. Chegg has “filed a complaint against Google, which has unjustly retained traffic that has historically come to Chegg, impacting our acquisitions, revenue and employees,” said Nathan Schultz, CEO of Chegg. They said, “Unfortunately, traffic is bei...

Ask An SEO: Why Is Google Not Indexing My Pages? Read Full Story: https://news.google.com/rss/articles/CBMilAFBVV95cUxOZVdKY3Z0ektZU1BfRHFNeXVwa1FNb0JObV9MY0IwZGw1V2RWa1ZKam9KMl9yazdJMEpMdXd5ZGE1NmlFc3B2TGdLYlRjZkxlbUF4OXdFWHhDcmNxYzBheDY3SzRONEVnMVB2amRtY3RSQTRvY3JWTjBVUnFyNlIzcFpLcjZTOTgyZkYtajAwM1dabERs?oc=5The post Ask An SEO: Why Is Google Not Indexing My Pages? – Search Engine Journal fir...

Unlock the Editor’s Digest for free Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Chegg is suing Google parent Alphabet over claims the search engine’s artificial intelligence summary tool has hit its revenues, leading the US-listed educational technology group to weigh up a sale of the business. California-based Chegg, which provides study tools for s...

The generative artificial intelligence search startup Perplexity AI Inc., which rivals both Google LLC and OpenAI, says it’s working on its own, AI-powered web browser. The company revealed the project for the first time in a post on X, giving users the opportunity to sign up for early access when it launches. It’s not clear when that will happen, nor did the company reveal anything else about ...

https://news.google.com/rss/articles/CBMiggFBVV95cUxQa1hpbkNHeVhnTzBfdVItWlg0WjRhdWhJYURLTGtXNnFvZ2VjeDNwNUE1VGhTMEZnRndlU29DOWxtYVd6UDBZUzFjR3lQWFA4ZkhCcTktQjFvc2VwYm5XbEExYm9abXRXdjBLQTlHYVBoRGVVeUR0end1TXAtU2NyZnZn?oc=5The post Google gives up on data voids – Platformer first appeared on One SEO Company News.