A guide to web crawlers: What you need to know – Search Engine Land
Understanding the difference between search bots and scrapers is crucial for SEO.
Website crawlers fall into two categories:
- First-party bots, which you use to audit and optimize your own site.
- Third-party bots, which crawl your site externally – sometimes to index your content (like Googlebot) and other times to extract data (like competitor scrapers).
This guide breaks down first-party crawlers that can improve your site’s technical SEO and third-party bots, exploring their impact and how to manage them effectively.
First-party crawlers: Mining insights from your own website
Crawlers can help you identify ways to improve your technical SEO.
Enhancing your site’s technical foundation, architectural depth, and crawl efficiency is a long-term strategy for increasing search traffic.
Occasionally, you may uncover major issues – such as a robots.txt file blocking all search bots on a staging site that was left active after launch.
Fixing such problems can lead to immediate…
The post A guide to web crawlers: What you need to know – Search Engine Land first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2025/02/25/a-guide-to-web-crawlers-what-you-need-to-know-search-engine-land_2025022560230.html
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.