kisspr

https://news.google.com/rss/articles/CBMidEFVX3lxTFBFQ1Q5VXVQdTYteHhOei14cnZlenN2cnRZWU0xZHZEdHpURjZQRnRtWDZCb1dxYXRsT2FkNU0xRlFWc3BjRDBYTDVTUzcxa0cydk5qNkY1LUJQaVNsbUt5UV8yX2RpZnRSTlAyZUJnTFREdDdi?oc=5The post How to benchmark your SEO performance in 2025 – Search Engine Land first appeared on One SEO Company News.

Google apparently made a significant change to its system in the last 48 hours that is impacting multiple SEO tools. The change appears to have blocked many scrapers and APIs. Data lags are being reported by users of SEO tools including Semrush (disclosure: Search Engine Land is owned by Semrush), SimilarWeb, Rank Ranger, SE Ranking, ZipTie.dev, AlsoAsked and possibly others. What happened. Sha...

For the original iTunes version, click here. This week I covered how the third-party search rank checking tools seem to have cooled, but the chatter is still pretty heated. Maybe Google is blocking these tools, as I covered. Google still shows sites in AI Overviews even if they have manual actions. Google updated its manual actions for News and Discover policy violations. Google says it selects...

Google may be bringing Search Max to Google Ads soon. A “Search Max” option is showing up in the Google Ads match type report for some advertisers. This was spotted by Lars Thoning Dybro where Adriaan Dekker posted on LinkedIn this screenshot of “Search Max” showing in the match type report: There isn’t a lot of information out there on Search Max, but Adrian Dekker has more details here – he w...

Google has updated the screenshot examples of the events and estimated salary sections of the Structured data markup that Google Search supports. I assume this update was to better match the newer updated designs that Google uses in the actual search results. Here is a screenshot of the live version compared to the earlier version: There are still a number of examples in that Google help page t...

Google seems to be testing an AI-generated version of What People Are Saying in Google Search. This shows a similar video or social media type of search results but it says generative AI is experimental. This version was spotted by Khushal Bherwani who posted a video of it in action on X: Forum discussion at X. Read Full Story: https://news.google.com/rss/articles/CBMikAFBVV95cUxOUFlsbjNPcklnbl...

Voice search is increasingly important and optimizing for voice search is essential for businesses to stay competitive in today’s SEO market. In the US and UK, 28% of consumers claim to use voice assistants daily, which is well over a quarter of users. This guide presents eight strategies for voice search optimization, including conversational keywords, featured snippets, local SEO, and voice-f...

Google cracked own on web scrapers that harvest search results data, triggering global outages at many popular rank tracking tools like SEMRush that depend on providing fresh data from search results pages. What happens if Google’s SERPs are completely blocked? A certain amount of data provided by tracking services have long been extrapolated by algorithms from a variety of data sources. It’s p...

A sharp-eyed Australian SEO spotted indirect confirmation about Google’s use of AI detection as part of search rankings that was hiding in plain sight for years. Although Google is fairly transparent about content policies, the new data from a Googler’s LinkedIn profile adds a little more detail. Gagan Ghotra tweeted: “Important FYI Googler Chris Nelson from Search Quality team his LinkedIn sa...

Chrome extensions are the unsung heroes of SEO, quietly working behind the scenes to make your strategy shine and your effort efficient. From competitor research to auditing your site faster than you can say “meta description,” these tiny tools pack a serious punch. This guide will detail the best Chrome extensions for SEO, what they do, and why you will love them. Basics: Tried-and-true Chrome...