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Google rolled out an update to Performance Max campaigns, introducing a new “Source” column in the Search Terms Insights. This enhancement aims to provide advertisers with greater transparency about why their ads are triggered for specific search categories. What’s new: The “Source” column explains Google’s reasoning for triggering ads for a particular search category, offering insights into a...

Expanding your business globally requires more than just translating your website; it demands a well-crafted SEO strategy. This international SEO guide breaks down everything you need to know about optimizing your site for multiple countries and languages, ensuring your content reaches the right audience globally. What is international SEO? International SEO is the process of optimizing multili...

Google is testing placing a new products carousel, a trending products carousel, on the right side where the brand’s knowledge panel would appear. So, instead of having details of that brand, it can show trending products from that brand. This was spotted by Brodie Clark, but it is very possible someone else spotted it sooner? He posted about it on X and his SERPnotes and posted this screenshot...

Google’s John Mueller said that since the robots.txt file is cached by Google for about 24-hours, it does not make much sense to dynamically update your robots.txt file throughout the day to control controlling. Google won’t necessarily see that you don’t want Google to crawl a page at 7am and then at 9am you do want Google to crawl that page. John Mueller wrote on Bluesky in response to this p...

Here is a photo from the Google Playa Vista office in California. It shows this YouTube sign that says YouTube Gaming on a game controller in the shape of a heart. I found this on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.. Read Full Story: https://news.google....

The world of search engine optimisation (SEO) is always changing, and keeping up with the latest trends is essential for success. As we move into 2025, businesses must adapt to new technologies and shifts in search engine priorities to stay competitive. Let’s start with local SEO, which remains vital for connecting with customers nearby. When someone searches for services “near me,” search engi...

In the fast-paced world of SEO and digital marketing, we all know content is king. However, that’s only if the content resonates with both search engines and audiences. As AI-generated content becomes the norm, tools like Humanizer Pro play an important role in ensuring this content doesn’t just exist but thrives. These tools help marketers achieve the right balance between performance and auth...

Google Search Now Requires JavaScript Be Enabled Friday, January 17, 2025 Google has made a change to Google Search, requiring users have JavaScript enabled in their browser in order to use the site. Until now, users could have JavaScript disabled and still use Google Search. While JavaScript is commonly used for a variety of reasons, including animations, media playback, web forms, data coll...

Google says it has begun requiring users to turn on JavaScript, the widely-used programming language to make web pages interactive, in order to use Google Search. In an email to TechCrunch, a company spokesperson claimed that the change is intended to “better protect” Google Search against malicious activity, such as bots and spam, and to improve the overall Google Search experience for users. ...

https://news.google.com/rss/articles/CBMifkFVX3lxTE80X29tUThKWng0VTBuSnd2WWo2cGRVcG5XWWMyX1ZEUW5GMFUzcTVWSkxEMm1PRU5mbDF5OS0yYkpEckM3SlpGMVdZRkc2WVBadFJDdnA2NE5Qc0trQkY3YkQyN2UtR256blpjYkJtaExhbkl5RGlJS1ZhZ2pxZw?oc=5The post Supreme Court upholds TikTok divestment order: What you need to know – Search Engine Land first appeared on One SEO Company News.