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February 05

Google AI Overviews now with detailed shopping comparisons – Search Engine Land

Google Search is now offering detailed shopping for product queries in the AI Overviews. Google will first give you a summary answer, which you can then expand, which will provide a super long and detailed breakdown comparison between the two products. What it looks like. If you search for [iphone 15 vs iphone 15 pro] Google will first give you this summary box: More examples. I spotted this vi...
February 05

Google Search aims to become your AI assistant, kind of – Android Headlines

/ Tech News By Tyler Lee February 05, 2025 Google has been the default or “standard” search engine for billions of users around the world. What allowed the company to triumph over its competitors, like Yahoo, early in the day was its ability to display more relevant search results. However, in 2025, the company’s search engine could start to look drastically different. This is because Google is...
February 05

Mentorship in SEO: How to learn, grow, and build your network – Search Engine Land

Mentorship is a powerful yet often overlooked tool in the SEO industry. Whether you’re an industry veteran or an up-and-coming specialist, the mentor-mentee relationship offers countless benefits that can accelerate growth, refine skills, and build a stronger professional network. In an industry where algorithms, strategies, and best practices constantly evolve, having guidance from someone wit...
February 05

Google Search Ranking Volatility Hits February 4th & 5th – Search Engine Roundtable

I am seeing a lot of renewed chatter within the SEO industry of a possible unconfirmed Google search ranking update touching down in the past 24-hours or so. The weird thing is that the tools are not really showing much of a spike in volatility but the chatter seems incredibly high. Previously we reported ranking volatility on Jan 29th and 30th and then over the previous weekend, prior to that ...
February 04

Google’s rising holiday’s season ad sales aren’t enough to ease worries about AI letdown – Yahoo! Voices

SAN FRANCISCO (AP) — Google’s digital ad sales continued to grow at a healthy clip during the holiday season, but that wasn’t enough to offset investors’ worries about whether its big bet on artificial intelligence will be lucrative as once envisioned. The October-December results released Tuesday by Google parent Alphabet Inc. showed the company is continuing to reap even more profits from its...
February 04

Google Ads updates Dating & Companionship Ads policy – Search Engine Land

Google revised its policy for dating and companionship advertisers, pushing back enforcement and clarifying certification rules for aggregators. Extension. The deadline for certification has been extended from March 4 to April 9. After this date, uncertified advertisers will no longer be permitted to run ads. Aggregator update. Aggregatoars promoting dating or companionship services will be eli...
February 04

ChatGPT growing as a traffic referrer, reshaping search behavior: Report – Search Engine Land

Education, technology, and software development websites have gotten a referral traffic boost from ChatGPT search – and ChatGPT sent more traffic to more than 30,000 unique domains by November. That’s according to new Semrush (disclosure: Search Engine Land is owned by Semrush) analysis of 80 million lines of global clickstream data from the second half of 2024. Search behavior changes. ChatGPT...
February 04

5 New SEO Ranking Challenges You’re Facing Right Now [& A Fix] – Search Engine Journal

This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own. Struggling to adapt your SEO strategy to ever-changing AI-driven SERPs? Have the most recent Google updates left your rank-tracking methods outdated? What happens when you can no longer deliver key information on traffic sources? Generative AI (GenAI) technologies like Google Gemini and Bard a...
February 04

Generative AI Mentions In Google’s Search Quality Rater Guidelines – Search Engine Roundtable

As you know, Google updated its Search Quality Raters guidelines with 11 new pages a couple of weeks ago. But with that, Google also added the term “generative AI” to the quality raters guidelines for the first time, and it is listed 14 times. Now, while Google’s Search Quality Raters guidelines have mentioned AI in the past, it looks like Google is getting more serious about where AI is accept...
February 04

This scrappy search upstart is getting thousands of people to give up Google – Fast Company

https://news.google.com/rss/articles/CBMibkFVX3lxTE83dGJ3cnF5UHhiWGI1OTBvUmN5aExWZEZMaFhEeGZPS1VCQjRhYnVROHVaOWZQX0JpZmFtSE5HX2xmbTFzSjRFcjFIeUxHandCMk5vdm1HaHNUVFh0QnMtOUdScmtEOFpoZHFnWWhB?oc=5The post This scrappy search upstart is getting thousands of people to give up Google – Fast Company first appeared on One SEO Company News.