kisspr

Relying solely on Google for search visibility is no longer viable today. Search behavior is diversifying, particularly among younger demographics. Gen Z is increasingly turning to platforms like TikTok, Pinterest, and Reddit for information discovery. This shift highlights the need for brands to embrace a total search strategy – an approach that integrates multiple search and discovery channel...

As a reminder, the Google March 2025 core update touched down on March 13th, and as Google said, not before. And while many sites were hit super hard in the early days, the net of this update didn’t seem as wide as other core updates. Now, I am seeing the third-party tracking tools explode this morning – but is it a tool issue or real core update volatility being detected? Many of the tools are...

Google Ads now lets you quickly hide all recommendations with the click of a button. Previously you had to hide each recommendation one-by-one, but now you can hide them all with one click. This was spotted by Boris Beceric who posted about it on X and he simply wrote, “Hide all. THANK YOU!” Here is what it looks like: Forum discussion at X. Read Full Story: https://news.google.com/rss/articles...

John Mueller from Google said on Bluesky that he sees some SEOs over-focusing on the tiniest SEO metrics and that they should spend their time focusing on more important things. John wrote, “I know some SEOs like to over-focus on tiny metrics.” He went on to say that he thinks “sites will be better off focusing on a more stable state, rather than hoping for accidental by-clicks.” “Build more th...

Google Search Console’s API will soon add support for the 24-hour hourly data view, plus, this will give you access to not just the past 24 hours but the past 8-days by hour. Google added the 24-hour view to the search performance report in Search Console in December. Then a few weeks later offered a way to export that data, but API access was not available – that is until now. This API change ...

Google hosts events around the world for SEOs, content creators, webmasters, site owners and marketers named Google Search Central Live. They’ve been doing it for years and I’ve attended many over the years. This is the first time the event was held in the new St. John’s Terminal, which is made to impress – let me say. The event was from 11am to 6pm, with plenty of networking and plenty of talk...

The Claude chatbot is now also able to search the internet, AI developer Anthropic says. The search feature is currently only available to paid end users in the United States. AI chatbots are a formidable competitor for traditional search engines such as Google Search and Microsoft Bing. OpenAI, among others, offers AI-supported search functionality with ChatGPT Search, and Google is also worki...

Purple Lexity Challenges Google to Attract Large-Scale Investments AI search engine startup Purplelexity AI Inc. is seeking to raise new funds to be valued at $18 billion (about 23.7 trillion won) by doubling its corporate value. According to Bloomberg on the 20th (local time), Purple Lexity is reportedly discussing raising up to $500 million to $1 billion through this investment attraction. Fo...

Google’s AI Mode became available earlier this month as a Google Search Labs experiment. After researching dozens of keywords across transactional, navigational, commercial, and informational intents, here’s what SEOs and marketers need to know about Google’s AI Mode. It’s genuinely AI-powered The query [cheap flights] produced many different outputs, ranging from 370 to 449 words, with anywher...

Gmail is probably the most popular email app in the world, which makes every update, no matter how small, important for a lot of people. Google announced earlier today that a new update to Gmail is upgrading the app’s search engine using the company’s AI. The AI upgrade is meant to provide Gmail’s users with better search results, thus reducing the amount of time they spend looking for specific...