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New Bing has been available to a small portion of the general public for about a week now. I’ve been playing around with the new AI-powered chat feature for a few days and it works better than I was expecting. If you’ve spent some time testing out ChatGPT, and were impressed by its capabilities, you’re likely to have a similar experience with New Bing. Unlike ChatGPT, New Bing has access to cur...

If you’ve seen a bunch of your Google ads getting disapproved over the last day or two, don’t worry. Google advertisers have seen a massive number of their ads being disapproved for various reasons, such as “malicious software” and “circumventing systems.” Google is on it. Google Ads Liaison Ginny Marvin tweeted out in response that the team is aware and a fix is being deployed. When will it be...

We know that in-game ads can benefit publishers, developers, and advertisers. Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. Google would be an example of an ad network because it connects both ...

You’ve probably heard the term “sales enablement,” but what does it really mean, and why is it important to your sales team? At its core, sales empowerment is the process of equipping salespeople with the knowledge, tools, and resources they need to be successful. Through sales enablement, you’ll unify sales and marketing efforts, provide training and coaching, respond to competitor insigh...

The Privacy Sandbox beta is a tool that enables businesses to monetize your data without directly accessing it, which Google says is considerably better for safeguarding user privacy. The spotlight is currently on the alterations being implemented to Google Chrome, where they pledge to eliminate third-party cookies, which have been the primary method utilized by companies (including Google) to ...

Google has made some big changes to how it ranks content in its search results, and marketers everywhere are scrambling to assess the impact. One of most noticeable outcomes so far: Content written with the goal of satisfying search engine bots used to perform well in Google searches. Not anymore. “Google realized that there was too much money in traffic,” says Wil Reynolds of the digital marke...

SAN FRANCISCO–(BUSINESS WIRE)–Algolia, the only end-to-end AI-First Search and Discovery Platform, today released its Ecommerce Site Search Trends 2023 report, compiled in partnership with B2B research specialist, Coleman Parkes Research. This third annual report reveals insights from 900 technical and business decision-makers from omnichannel and digital retailers with global revenues of $100M...

The makers behind ChatGPT are facing some shocking allegations about luring away Google’s AI experts for their own benefit. The news dates back to the time when OpenAI was busy carrying out a launch of its trending and viral ChatGPT endeavor. Moreover, the company is believed to have hired dozens of employees working at search engine giant Google at that time. The report comes to us thanks to T...

Optii Solutions is welcoming Francisco Canseco, as Software Engineering Manager, to accelerate innovation and deliver on Optii’s ambitious commitment to its customers. AUSTIN, Texas–(BUSINESS WIRE)–Optii Solutions, the leading hotel operations software, has announced the appointment of Francisco “Quico” Canseco as Software Engineering Manager. Canseco joins Optii with over fifteen years of expe...

Are Facebook ads still working in 2023? That’s the question everyone keeps asking and I’m excited to say – yes, absolutely! Facebook (Meta) has been a difficult beast the last couple of years since Apple iOS 14 changed everything. But as Facebook’s modeling and AI have caught up with all the changes, I’m now seeing better ad performance than I’ve seen in years. While I do think it’s smart to di...