3 new Google Analytics 4 updates – Search Engine Land

Google Analytics introduces the following new features that enhance the reporting experience, especially for properties with large and complex data:

Data quality icon at the individual card level. Previously, the Data quality icon appeared at the top of the Reporting snapshot report and the overview reports. However, different messages can apply to different cards. With this update, Google Analytics more precisely shows which messages apply to each card in a report.

Why data quality is important. If a data quality icon appears on a particular card, it may indicate that the data for that card is incomplete, inaccurate, or not up-to-date. This could be due to a variety of factors, such as tracking issues, data processing errors, or user behavior changes. By identifying these issues early, you can take corrective action to improve their data quality and ensure that they are making accurate decisions based on their data.

In addition, the data quality icon can also help you identify…

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source: https://news.oneseocompany.com/2023/02/15/3-new-google-analytics-4-updates-search-engine-land_2023021540666.html

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