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Not only will we fire you, but we are won’t pay your medical insurance either Search engine outfit Google, which once believed in “doing no evil” has been accused of mishandling of its biggest round of layoffs in Europe. Reuters reports that more than 200 workers were laid off from the Zürich, Switzerland, branch of the company this week. The employees at that office walked out for a second tim...

Often as a business we are asked a series of questions about why PPC is not working or what can be done to improve the performance of this vital channel. Below we go over the most frequently asked questions and some practical tips to make an improvement. Why aren’t my PPC ads working? PPC or pay-per-click advertising, is a form of digital advertising where advertisers pay every time someo...

Unlock and Access Your Most Valuable SEO Data Replace (not provided) with ALL of your organic keywords inside of Adobe & Google Analytics. Analyze performance by 400+ dimensions and metrics. TRY FOR FREE ADVERTISEMENT It happens every couple of years. First, it was Jason Calacanis and Mahalo, then the early social platforms. We saw it again with voice search and smart assistants. For a min...

In this episode of the Smashing Podcast, we ask what is Customer Experience design, and how does it differ from User Experience design? Vitaly Friedman talks to expert Debbie Levitt to find out. In this episode of the Smashing Podcast, we ask what is Customer Experience design, and how does it differ from User Experience design? Vitaly Friedman talks to expert Debbie Levitt to find out. Sh...

Hometowns often feel so familiar that residents don’t consider what impressions they give to outsiders. First Impressions Online, Rural Prosperity Nebraska’s newest community development program, gives people a view of their own backyard. “It’s a program where we go through a survey and look at a community online,” said Jason Tuller, the Rural Prosperity Nebraska Extension educator who created ...

If you’re looking to build more backlinks to your website, checking how your competitors built and earned their backlinks is a good starting point. That’s because understanding how they got links can help inform your link building strategy. In this post, you’ll learn how to find, replicate, and learn from your competitors’ backlinks. How to find your competitors’ backlinks You need an S...

Generative artificial intelligence technology will be an area of focus for some media companies this year as they work to cut costs and find new revenue opportunities amid a tough media market, according to fourth quarter earnings calls held by BuzzFeed Inc., Dotdash Meredith, Gannett and The Arena Group. Media company executives outlined their plans to shareholders to use generative AI technol...

rel=next/prev was not found on Google. That’s an error. In 2019, we learned Google had stopped supporting the rel=next/prev markup it had introduced in 2011. Worse than that, Google hadn’t been using it for indexing for a “number of years,” according to Google’s John Mueller. All the while, Google continued to recommend using it, so SEOs, publishers and developers invested resources into implem...

Marketing1on1 is a digital marketing service provider agency in the US that provides small and medium sized businesses with high quality ecommerce SEO services. Sherman Oaks, CA – March 20, 2023 – E-commerce SEO is the process of optimizing a website for online sales through optimizing the website content, Structure and on-page elements such as titles, keywords, meta descriptions, images etc. t...

When you move beyond trillions, there are some extremely mind-bending numbers, says Richard Fisher. Some of them are too large to fit in the mind – or even within the known Universe. W What’s the biggest number you can think of? When I was a child, it’s the kind of question we’d ask each other in the school playground. Someone would say something hopelessly naïve like “a billion billion billion...