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April 17

Google Sued in UK for $6.6 Billion Over Search Ad Dominance – MediaNama

Google is being sued in the UK for $6.62 billion (5 billion) over claims that it used its dominance in internet search to overcharge firms for advertisements, blocking competition from other search engines, according to a Guardian report. Competition law expert Or Brook filed the class action lawsuit at the UK Competition Appeal Tribunal on April 16. She is representing thousands of UK business...
April 17

Google: Nothing Has Changed With International SEO with ccTLD Change – Search Engine Roundtable

As I covered yesterday, Google is going to redirect its ccTLDs to Google.com. And as I reported yesterday, Google also said “it won’t affect the way Search works.” Despite Google saying that, there are tons of people in our industry thinking that international SEO has changed with this announcement – it has not. John Mueller from Google confirmed this on LinkedIn and on Bluesky – for those who ...
April 17

UK class action sets stage for Google showdown – Computer Weekly

BCFC – stock.adobe.com BCFC – stock.adobe.com By UK based legal professor Or Brook has filed a class action against Google worth approximately 5bn in the UK Competition Appeal Tribunal (CAT). The class action, brought on behalf of hundreds of thousands of UK-based organisations that used Google’s search advertising services, accuses Google of abusing its near-total dominance in the general se...
April 16

Google slapped with a €5.8 billion lawsuit in UK for ‘overcharging’ in search market – Yahoo News UK

We, Yahoo, are part of the Yahoo family of brands. When you use our sites and apps, we use cookies to: provide our sites and apps to you authenticate users, apply security measures, and prevent spam and abuse, and measure your use of our sites and apps If you click ‘Accept all‘, we and our partners, including 239 who are part of the IAB Transparency & Consent Framework, will also store an...
April 16

Google Sued At British Court Rp111.2 Trillion For Allegedly Monopoly Search Ads – VOI.ID

JAKARTA – Google, a subsidiary of technology giant Alphabet, is facing a class action lawsuit worth 5 billion in UK. The lawsuit accuses the company of abusing its dominance in the online search market and forcing thousands of businesses to pay more expensive for advertising. The lawsuit was filed with the Competition Appeal Tribune by competition legal expert Or Brook, representing thousands o...
April 16

Apple rebrands Search Ads as Apple Ads – Search Engine Land

Apple is officially dropping the “Search” from Search Ads to better represent its expanding ad placements across the App Store. The rebrand reflects Apple’s growing ad footprint beyond App Store search results — a signal that the iPhone maker is eyeing a more aggressive play in the broader digital ad market. What’s changed: The original Search Ads product, launched in 2016, showed promoted app...
April 16

TikTok Ads introduces new exclusion lists – Search Engine Land

TikTok launched two new ad placement controls – Video Exclusion List and Profile Feed Exclusion List – giving brands more power to block specific videos and user profiles from appearing alongside their ads. The update is part of TikTok’s broader Safety Suite, and comes alongside the debut of a new Brand Safety & Suitability Playbook to help advertisers navigate their options. What’s new. Tw...
April 16

Another day, another multi-billion pounder hits Google – DecisionMarketing

Google is facing yet another multi-billion pound legal challenge in the UK, with fresh claims that the tech giant has abused its dominance in online search to stifle competition and inflate the cost of advertising for businesses. The class action lawsuit, filed at the Competition Appeal Tribunal, alleges that Google unlawfully shut out rival search engines and leveraged its market power to char...
April 16

Google faces £5bn lawsuit for abusing search engine market – Holyrood Website

Share this page Google has been sued for 5bn in damages in the UK over allegations it abused its dominance in the search engine market to exclude competition and overcharge advertising firms. The class action, filed at the Competition Appeal Tribunal on Tuesday, argues the US technology company used “anti-competitive tactics” so it could overcharge advertisers “by billions of pounds”. It claims...
April 16

Google hit with $6.6 billion lawsuit over search dominance – Search Engine Land

Google is facing a new class action lawsuit in the UK that accuses the search giant of abusing its market power and driving up search ad prices. By the numbers: 5 billion ($6.6 billion U.S.): The potential damages Google faces. 90%: Google’s share of UK search advertising revenue, according to a 2020 CMA study. 13+ years: The period covered by the lawsuit (January 2011 to present). The det...