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January 13

Microsoft Bing Testing Bold Sponsored Labels – Search Engine Roundtable

Microsoft is testing using bold sponsored labels in the Bing Search results. So instead of the very hard to see sponsored labels in Bing Search, Microsoft is testing bolding those sponsored labels. Just an FYI, recently Bing switched for using “ad” to “sponsored” labels for its search ads. They look like this: But as Sachin Patel noted on X – Bing is testing bolding the label. Here is a screens...
January 13

Google Colorado Rustic Lumber Arch Door – Search Engine Roundtable

I found this interesting looking door at the Google Colorado office on Instagram. Looks like a cabin door, but more rustic, with an arch, and looks big. I am not sure why there is this door there but there is. Again, this is on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our...
January 12

Google back to digital fingerprinting – Fudzilla

Watchdog’s outraged bark Search engine outfit Google is bringing back “digital fingerprinting” in five weeks which means it is back to spying on users to make big bucks from advertising. For those not in the know, digital fingerprinting is a data collection process that ingests all of your online signals (from IP address to complex browser information) and pinpoints unique users or devices. Th...
January 12

Google Search Ranking Volatility Tools Cool Down – Search Engine Roundtable

https://news.google.com/rss/articles/CBMiiwFBVV95cUxOcVNrZ2VRSmR5OXRUVGl4dWJOSjI1WmFDRldWaFR2SEVock0xUS1COG1hNEUzNmlfNXhibXBMWDllN0szeDhLXzFxQ2NkY2l5YXFUenpZRTg3RTA0aGkwdGJfSG9JVGtXcG5vdlUxV0FBMzhsTmtRWXJLYUh5bmV0TURhVjBsTVdWdEJ3?oc=5The post Google Search Ranking Volatility Tools Cool Down – Search Engine Roundtable first appeared on One SEO Company News.
January 10

Paid search helps drive record-breaking $241.4 billion holiday season: Report – Search Engine Land

The 2024 holiday shopping season marked a pivotal shift in consumer behavior, with paid search leading the way for retail sales, according to Adobe. Smartphones became the dominant platform for online purchases while generative AI emerged as a significant shopping assistant. Channel wins. Paid search led holiday retail sales with 29.7% revenue share (up 1% YoY), while affiliates and partners, i...
January 10

News SEO In 2025: What You Need To Know – Search Engine Journal

NewzDash’s latest survey of 100 news publishers and SEO professionals offers a snapshot of where news SEO is headed. The findings highlight emerging trends, challenges, and strategies to stay competitive. From Google Discover’s growing role to tackling AI-driven search disruptions, here’s what industry pros need to know. Top Takeaways Google Discover Google Discover is a key traffic driver for ...
January 10

How will SearchGPT impact pharma and healthcare? – pharmaphorum

The recent launch of SearchGPT by OpenAI marks the beginning of a significant shift in how information is searched and consumed for pharma and healthcare industry leaders. Unlike traditional search engines like Google, SearchGPT uses conversational AI to deliver direct, context-driven answers in a natural, human-like way. It provides an experience that is similar to having a conversation with a...
January 10

Google Ads for SMBs: How to maximize paid search success – Search Engine Land

https://news.google.com/rss/articles/CBMicEFVX3lxTFBwMHdTdHRDZkk3NHRKQzhZUzdzenExSldzblN1YlRMT2Jndk5rMjNyZWZFajlqcHc5c19yN3FQY2dkVm5GX1Z3bk1faVByQUs0WWdZWk4wNlU2a29wR0ltbHRER1FncmRPZ1p2V0p6Tk0?oc=5The post Google Ads for SMBs: How to maximize paid search success – Search Engine Land first appeared on One SEO Company News.
January 10

Video: Google Local Ranking Bug, Reddit Drops, Microsoft Fools Searchers & More SEO, PPC & Local – Search Engine Roundtable

For the original iTunes version, click here. We had this weird Google local ranking bug that seemed to happen over last weekend but resolved itself by around Tuesday. Then, the other day, we noticed that Reddit may be seeing a decline in Google Search traffic and visibility, but it might be too early to tell. Microsoft is tricking its searchers to thinking they are using Google and not Bing. Go...
January 10

YouTube trends report reveals 7 significant shifts – Search Engine Land

YouTube published two Culture and Trends reports in 2024 instead of just one. That was the first indication that we’re probably not paying enough attention to trends. The first report, published midway through the year, found: “Fans are no longer just consuming content, they’re actively creating it, meaning they’re more essential to driving the success of an individual or property than ever be...