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January 28

Google reverses stance on Performance Max campaign controls – Search Engine Land

Google acknowledged that Performance Max (PMax) campaigns can be controlled through API placement exclusions — contradicting months of its own documentation and support guidance, according to new research from ad tech firm Optmyzr. This revelation gives advertisers more programmatic control over their PMax campaigns than previously thought possible, potentially saving significant time and resou...
January 28

Google testing new-look search results in EU – Search Engine Land

Google is testing a new search results display for a small group of EU users when they search for products, restaurants, flights, and hotels. The test is part of Google’s efforts to comply with the EU’s Digital Markets Act. What’s happening. According to a report from Dow Jones Newswires: “Under the test started Monday, Google has set up new units for users to choose between results from price...
January 28

Perplexity AI Deploys Chinese DeepSeek AI Model – Search Engine Journal

https://news.google.com/rss/articles/CBMilgFBVV95cUxQMDdHVk1ZUUhHX1NGZnkxeE1qQWVBRnVRVmRiX0xpMXk5VlNYbllCTF9RbHlJa25nMVFFeFFFZkItNV9Tdl9pbWJGTG9RaVZPcndOQnlfbmxTak1hdUliQUJTcnQ3WWJ0VlF6OE1kYVp1ckZqMmF1RFBkM0NublNOT3hITUowS1JrZVRqdkRfdkpucnAtQnc?oc=5The post Perplexity AI Deploys Chinese DeepSeek AI Model – Search Engine Journal first appeared on One SEO Company News.
January 28

Google Ads New Used Since Column For PMax – Search Engine Roundtable

Google Ads is testing adding a new column to its Performance Max reports named “Used Since.” This column is visible on the asset level and it shows the date an asset was added. This was reported first on PPC News Feed and then on Search Engine Land, credited this screenshot to Petra Koucka – here is that screenshot: This new Used Since column may help advertisers track how long assets have been...
January 28

URL Is Unknown To Google In Search Console Means URL Has No Priority – Search Engine Roundtable

Gary Illyes from Google said that if a URL has a status within Google Search Console as “URL is unknown to Google” that means that URL is really unknown to Google and has zero priority within Google Search systems. The question was from Adam Gent who posted on LinkedIn – Adam asked: Is it reasonable to assume that pages with the “URL is unknown to Google” index state in GSC have the lowest cra...
January 28

Google Business Profiles Now Allows Bulk Managing Special Hours – Search Engine Roundtable

Google has added a method to bulk manage the special hours for all the businesses you manage in Google Business Profiles. You can easily copy special hours from one business listing to others. Claudia Tomina spotted this change and posted more details on LinkedIn. She said, “Managing special hours on your Google Business Profile for holidays, closures, or modified schedules just got a whole lot...
January 28

Google Search Tests Frequently Saved Label On Local Results – Search Engine Roundtable

Google Search is testing the frequently saved label not just in the main search results but also on the local results, the places section, of the Google Search results. As reminder, in October, we saw Google testing frequently saved labels in the search results. But as Vijay Chauhan spotted on X – they are now showing these on the Places / local search results section. Read Full Story: https://...
January 28

What Does It Mean If Google Detects Unusual Traffic Or Activity? – SlashGear

What Does It Mean If Google Detects Unusual Traffic Or Activity? Read Full Story: https://news.google.com/rss/articles/CBMif0FVX3lxTFBNbTRjUG51a0g3d1hJZHJSVkQzZ0xGUGJBTWs1MXRCNUhpMngtV2I3ZDhybDNuMEpGRTR3LXNoSGdjQXBUa2lkS2FPelI4bXI5ck95cGNKNllPdDVOakh5NFMxMGlSVWt6RXpNUEdfYzN3WXFMNFdCS1E4eGRENk0?oc=5The post What Does It Mean If Google Detects Unusual Traffic Or Activity? – SlashGear first appear...
January 28

Marginalia Search: A search engine that prioritizes non-profit content – GIGAZINE(ギガジン)

https://news.google.com/rss/articles/CBMibEFVX3lxTE1xWkMwU1BDeW11ZmpyOGFwcGJVWXZ0clBPOGo1cFprX2cxY1dDTnRwazBEY29uOXNWLXJ1UmZtVnp1UEhDRE5KeUdsVUplRVRUd2J4b2xHM2F4a1FvTXZhdjVORXhocEtUaFd1ZQ?oc=5The post Marginalia Search: A search engine that prioritizes non-profit content – GIGAZINE(ギガジン) first appeared on One SEO Company News.
January 27

How YouTube’s Recommendation System Works In 2025 – Search Engine Journal

In a recent video interview, YouTube Liaison René Ritchie spoke with Todd Beaupré, YouTube’s Senior Director of Growth & Discovery, to discuss the platform’s recommendation system functions and what creators can expect this year. Their discussion revealed how time of day, device type, viewer satisfaction, and the advent of large language models (LLMs) are reshaping YouTube’s algorithms. Her...