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Google Search still has not calmed its ranking shifts, volatility and movement. The search results remain incredibly volatile with rankings and traffic changing again in a big way over the past day or so. I know I sound like a broken record but even some of the tools are adjusting their volatility thresholds to counter the new higher volatility in the Google search results. As a reminder, the G...

Google has refreshed and updated its web search policies documentation. The big change is Google added more language around the site reputation abuse policy, while expanding, simplifying and clarifying other sections of its search policies. Google wrote that they have “clarified some wording in our spam policies for Google web search to focus more on what web spam is and the tactics involved.” ...

Google’s updated spam policy documentation includes additional details, clearer explanations, and is easier to understand SEJ STAFF Roger Montti 7 min read Google updated their spam documentation, adding a new definition of site reputation abuse as the largest single change, followed by additional information about manual action consequences. The remaining updates are a content refresh...

WordPress decision to ban WP Engine & thousands of sites described by Robert Scoble as “universally hated” SEJ STAFF Roger Montti 5 min read 104 SHARES WordPress banned WP Engine, a managed WordPress web host, blocking thousands of websites from adding or updating plugins and themes. Technology writer Robert Scoble described the decision as “universally hated in tech” and that ...

This post was sponsored by Similarweb. The opinions expressed in this article are the sponsor’s own. According to Rand Fishkin: ‘For most small and medium businesses and newer creators/publishers, SEO is likely to show poor results until you’ve established credibility, navigational demand, and a strong reputation among a sizable audience.’ In other words, if you want to build organic traffic, b...

Google’s new AI search, feared by some publishers as a referral traffic killer, is being tested in Australia. AI Overviews will first be shown to a small group of users first before being rolled out, according to industry inisders. The digital giant in May announced it is deploying Gemini, its AI, to provide answers, not links, to queries, which could mean a sharp fall in referrals via links to...

Subscribe About Contact Careers https://news.google.com/rss/articles/CBMilwFBVV95cUxNX0dnYTJ2Smo1T1kza25KTml2eTctWnp2OUJzaHV4R3V5Um10QkI0ZEsyelliMWR6WjNBMnJCejNnWWczTjZJZ3JhVU5PNUVnZUpTZjhNRlZwZ044Z1JrX2xrTFg1emhqRUdFcTVLa2ptVHdXTGFmd2JuSks5bGhDdVFENkozNVdGMHlUcjZtZGdwS0txUDlR?oc=5The post TikTok Enters Search Ads Market in United States – Search Engine Journal first appeared on One SE...

Adopting vs. Read Full Story: https://news.google.com/rss/articles/CBMigAFBVV95cUxPQ2U1V21iY2ZrQTFWN2xqQWs4akU3NTFWdTJzd3lFR0I0MmVEUXp1RFo4b1RiNVVmeExyOHFfdktFdzZIcnpVbjJxaExnQjRSMktLMkgtUDN0YWJnd28wbEtaUVZ5M3h5ZkVHamR0d1RTUHIzVFFlbTBHUjU1WDZxSA?oc=5The post Adopting vs. hacking Google Ads features: The great debate – Search Engine Land first appeared on One SEO Company News.

Google has updated its spam policies documentation as part of a routine refresh while also adding more details around the site reputation abuse policy and expanding and clarifying other areas of its search spam policies and guidelines. Why the change. Google wrote, “We review and refresh our documentation periodically. This update is part of that process.” What is new. The big change is that G...

Google now places a notice or warning on some Google Business Profile listings within Google Maps when it thinks some of the reviews may be fake or fraudulent. We covered this notice when Google updated its reviews restrictions documentation but I wanted to highlight the notice more. Mike Blumenthal spotted this and posted a screenshot of it both on Local Search Forum and X – I’ve been trying t...