AI Mode adds a dedicated search chatbot to Google – Engadget
Google One AI Premium subscribers can start testing the tool today.
Google is shaking up Search. Again. Nearly a year after the company rolled out AI Overviews to everyone in the US, it’s preparing to add a dedicated AI tab to its search engine. AI Mode is powered by a Gemini 2.0 model Google has trained to find and organize information out on the web. Its findings are then presented in an interface designed to make it easier to ask follow-up questions. In short, it’s a proper response to ChatGPT Search.
“The goal and vision for [AI Mode] is to empower people to search for anything effortlessly,” says Robby Stein, vice president of product for Google Search. According to Stein, AI Mode came out of feedback Google received related to AI Overviews. Since rolling out that feature to more than 1 billion users, he says people have told Google they want more AI-generated summaries from Search; in fact, some people are apparently adding “AI” to the end of their searches to prompt Google to…
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source: https://news.oneseocompany.com/2025/03/05/ai-mode-adds-a-dedicated-search-chatbot-to-google-engadget_2025030560326.html
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