Image assets in Google Ads: Everything you need to know – Search Engine Land
If you think that Search campaigns in Google Ads are still a text-only ad format, you are missing out!
Image assets for search campaigns are a relatively new Google Ads feature that can help boost your click-through rate (CTR) and stand out from your competitors.
Here’s what you’ll learn in this article:
- What are image assets for search campaigns?
- Eligibility requirements for image assets
- How to use image assets for search campaigns
- How to avoid image asset disapprovals
What are image assets for search campaigns?
Image assets for search campaigns allow you to make your responsive search ads more appealing and eye-catching.
You can upload up to 20 square or landscape images (square is required, landscape is optional), which may appear alongside your headlines and descriptions.
If someone clicks on your image asset, they’ll be directed to the same landing page as if they had clicked on your headline.
Eligibility requirements for image assets
Although you can set up a new Google Ads…
The post Image assets in Google Ads: Everything you need to know – Search Engine Land first appeared on One SEO Company News.
source: https://news.oneseocompany.com/2025/03/05/image-assets-in-google-ads-everything-you-need-to-know-search-engine-land_2025030560323.html
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