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Google released version 2.9 of Google Ads Editor, adding new campaign management tools, video ad enhancements, and better support for Shopping and Performance Max campaigns. Key updates: Manager Account Labels. Advertisers can now attach labels from Google Ads Manager (MCC) accounts to campaigns, ad groups, and keywords. Expanded Shopping Ads. Retail Performance Max campaigns can now serve s...

Google is rolling out performance upgrades for Display & Video 360’s connected TV (CTV) ad solutions, enhancing audience targeting, measurement, and campaign insights. Key upgrades: Enhanced audience targeting. Marketers can now reach households based on demographics, shared interests, or purchase intent. Improved measurement. New conversion tracking capabilities in Display & Video 3...

SEO myths often persist because outdated advice continues to circulate, misguiding local businesses into ineffective strategies. At Storytellers by Kiss PR, we’ve analyzed top industry studies and recent Google updates to uncover actionable strategies that truly improve local rankings. Here’s what you need to know to separate myth from reality and boost your local SEO. Myth #1: Citations Al...

Try this hack to keep Google Search AI-free Browsers Chrome Safari Firefox Microsoft What to Know The Hide Google AI Overviews extension is an easy way to remove AI from Google Search in Chrome or Firefox. You can also change the browser settings to force queries to run through Google’s Web tab instead of the All tab. This article explains how to remove AI from Google Search...

Meta is encouraging advertisers to integrate Google Analytics with its ad platform, offering early access to ad system updates that have shown a boost in conversions. Details. Meta says setting up the connection takes just 5-10 minutes. Advertisers with a high-quality integration saw an additional 5% increase in conversions, according to internal Meta data. How it works: Advertisers must conne...

In an era where most people turn to search engines to find legal services, local SEO represents the most reliable path to growing a law practice. In today’s digital age, law firms face intense competition for clients in their local markets. While traditional marketing methods still have their place, local Search Engine Optimization (SEO) has emerged as the most reliable and cost-effective str...

This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own. Imagine this in the time of Google AIO: A potential customer asks Google Gemini, ChatGPT, or Perplexity AI for the best SEO tools, top e-commerce platforms, or leading digital agencies. Your brand has dominated traditional search rankings for years. But your company isn’t mentioned when AI gene...

Google has begun showing the ‘Price at Checkout’ within Google Shopping listings, both for paid ads and organic results. Merchants who alter prices at checkout risk suspension from Google Shopping, but this new feature provides an added layer of clarity for users. The big picture: Google has strict policies against misleading pricing, and this enhancement aligns with its broader efforts to impr...

Adding both “Date published” and “Date updated” to articles can confuse Google, causing it to display outdated dates in search results. The impact? A 22% drop in CTR for one site, according to an SEO case study shared by SEO professional Abby Gleason on LinkedIn today. Why we care. Your position in the search results only matters if people click. Searchers may be less likely to click on your fr...

https://news.google.com/rss/articles/CBMimgFBVV95cUxPZUxkRlJySElrYWFRTmZaYWM1UnJ1c2pBeHI1OXFWM3RvQkxCTk05LUVXNTVBbWVtU3EyUGZTWm1wRFdEc1daSF9VXzVzZXVxbmRYQnFnSk02QTNQZVQxMkxfWS1YZjVVWTA0Q3ZocGV0WFp6VjBxLUNSeTJhSEx4RDlZakNsSVh6MHNIVmdtUmJNR0RvWHlWb29B?oc=5The post Don’t Trust AI Search Engines–Study Finds They’re “Confidently Wrong” Up to 76% of the Time – How-To Geek first appeared on One SEO Co...