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Monitor And Optimize Core Web Vitals Deliver a better user experience and rank higher in Google. Get detailed page speed recommendations and see how real users experience your website. Try Now Google Search Advocate John Mueller recently corrected a common misunderstanding about linking to popular sites like Wikipedia while conversing online with the SEO community. Mueller was participating in...

Andi Search today is launching a new semantic content engine, as well as better source attribution and a new user experience. Concepts over keywords. Andi Search is now better at understanding concepts, according to company founder Angela Hoover. The goal is to better highlight content. Being able to rank content semantically helps Andi do that, Hoover said. “What makes the web great is the hi...

This is a gentle reminder that on August 1, Google will remove similar audiences (or segments) from all ad groups and campaigns. Please have a look at the full announcement here. Campaigns using similar audiences will automatically get opted into optimised targeting and audience expansion moving forward. Marketers who would rather avoid this can go to the audiences tab in the Google Ads setting...

Partnership Will Enable OneValley to Provide Up to 1.1M Entrepreneurial Users with Algorithmic-Driven Web Content Scored for Reliability and Personalized to Help Them Grow Their Business VIENNA, Va., July 31, 2023 /PRNewswire/ — Seekr, a revolutionary artificial intelligence company specializing in transparent content evaluation, announced today it has entered into a strategic partnership with ...

OpenAI, the company behind ChatGPT, has submitted a trademark application for ChatGPT-5. This development comes after the launch of ChatGPT late last year and subsequent iterations, with ChatGPT-4 being released in March. OpenAI initially made waves in the public discourse by reintroducing artificial intelligence (AI) with ChatGPT. While users can access ChatGPT for free, the company charges fo...

CivicScience continually tracks current and anticipated consumer trends. Here are three key insights marketers should know this week. All insights are derived from the CivicScience Social | Political | Economic | Cultural (SPEC) Report, a weekly report available to clients covering the latest news and insights. Work with us to learn more. 1. One-quarter believe navigating search engines has got...

By now many of you have likely heard about Canada’s Online News Act – formerly known as Bill C-18. The new law calls for big tech companies to compensate media outlets and aims to make a more level playing field when it comes to online advertising – a revenue stream many of our local newsrooms within Pattison Media rely on, but which companies like Google and Meta monopolize. In response to the...

Universal Analytics is still processing data one month after Google advised it would sunset. The search engine had warned that everyone would be forced to migrate over to Google Analytics 4 by 30 June 2023 or else they would lose the ability to track the performance of their websites and campaigns. However, a month later, it looks like many marketers can still use their UA accounts as usual. Wh...

Not all is shining bright in the Sunshine State Enter the term “Florida man” into a search engine, and you’ll get an array of stories about guys behaving badly in the Sunshine State. Increasingly, any variation on “Florida housing market” may result in more unwelcome news. According to Mansion Global, the short supply of homes in Florida is causing prices to continue rising. Listing inventory w...

CHICAGO – DePaul women’s soccer head coach Michele O’Brien announced the Blue Demons’ 2023 signing class. DePaul welcomes 14 newcomers for the upcoming fall 2023 season. The incoming class includes 12 freshmen and two transfers who will team up with the returning 16 players from last season. Out of the returning 16, transfers Ryan Skall and Grace Menser joined the Blue Demons this past winter a...