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In marketing, content creation is mandatory. But what if you’re a lean team and can’t afford to spend time developing tons of content? B2B content Marketers Spend 82% of their time creating content, according to a Casted study. In addition, 72% of marketers say content marketing increases engagement and the number of leads. Ghostwriting services are probably your quickest way to get content d...

PARK CITY, Utah–(BUSINESS WIRE)–Officials of GCommerce, a leading, hospitality digital marketing agency, today announced the launch of a new metasearch platform, Metadesk. “Metasearch advertising should be continually managed and optimized for top performance. The industry is desperate for new players; the technology should be easy and less cumbersome while utilizing performance based media ...

GUEST OPINION: SEO is the most important thing you must focus on if you want to build your influence and get more sales online. The best thing about SEO is that it allows you to get discovered by your target audience. The easier it is for your customers to find, the more chances you have for making profits online. It’s a common misconception that improving the SEO of a website is “tedious” an...

By: Pieter Buteneers, Director of Engineering in Machine Learning & AI at Sinch Interactions with chatbots are growing with 76% of shoppers having interacted with one in 2021 – up from 51% in 2020. As chatbot technology continues to mature, there’s potential this could bring big changes to the way we search for answers online. When search engines first rolled out in the 1990s, they had li...

A photo of the National Democratic Alliance presidential nominee Droupadi Murmu and Rashtriya Swayamsevak Sangh chief Mohan Bhagwat has been widely shared on social media with the claim that the two recently met at the RSS headquarters in Nagpur. In the photo, Murmu and Bhagwat could be seen praying. The archived versions of similar posts can be seen here and here. AFWA’s investigation found ...

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations. A hacker this week released 23 terabytes of data containing the personal details of 1 billion Chinese citizens in what some experts say is the largest data breach in history. Now, the Chinese government is scrambling to censor news of the leak, potentially blocking vic...

Starting July 10 Microsoft will enable automatic updates for shopping campaigns. How it works. Microsoft Merchant Center will crawl advertisers’ websites, gathering price and availability data for the products offered. If a price change or availability issue is detected such as if an item is out of stock, the product information will be updated in your ads. Opting out. You can opt-out of auto...

The View From Unretirement I challenged myself to do a combination of part-time work and mentoring that I’d never done. In January 2022, when I “unretired” at 65 from my job I wasn’t sure exactly how I’d spend my time. But I knew that, among other things, I wanted to challenge myself, use the expertise I’d accumulated over a four-decade career and mentor. I recently found a way to do all ...

Final European Parliament approval of sweeping, stringent tech regulations Tuesday put European regulators and tech-platform giants on a slow but inevitable collision course. Driving the news: Europe’s two new laws — the Digital Markets Act (DMA) and the Digital Services Act (DSA) — place tough constraints on how big tech standard-bearers like Apple, Amazon, Alphabet and Meta handle competiti...

Google didn’t mean to display cheerful fireworks and an American flag in front of breaking news articles about the shooting in Highland Park, Illinois that left at least seven people dead and injured more than two dozen. In fact, when it found out that users were having that experience on its search engine, it immediately took down the animations. The world’s most popular search engine drew s...