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NEW YORK–(BUSINESS WIRE)–Oct 18, 2022– Markacy, a digital strategy and marketing firm headquartered in New York City, became the Agency of Record for the globally distributed grapes-to-glass wine company Scheid Family Wines. Markacy’s work will be focused on driving growth for several of Scheid’s key brands and creating a unified digital go-to-market strategy for the Scheid organization. “The w...

The Boston Division of the Federal Bureau of Investigation (FBI) is warning that as tech support fraud evolves, the number of people falling victim to the crime is on the rise, and so are financial losses. Investigators are seeing an emerging trend in which tech support scammers are convincing victims that their financial accounts have been compromised and their funds need to be moved so the fr...

Autonomous vehicles (AV) are the next major revolutionary development for transportation. If we look at previous innovations in transportation like the domestication of horses, bicycles, or automobiles, we see that they had major impacts in terms of how people live, work, and socialize. We may be a couple of decades away from autonomous vehicles becoming ubiquitous, but they offer similar promi...

The world of Illinois politics is notoriously wild at times, and this year’s midterm election season is holding true to form. Disagreements on policy issues are the bread and butter of campaign clashes, and we’ve seen plenty of those. But we’re also seeing misinformation, from misleading political mailers to memes that peddle outright falsehoods about the controversial SAFE-T Act. The legislati...

Credit: Bloomberg Meta Platforms Inc.’s $315 million purchase of a GIF search engine is set to be blocked again by the UK’s antitrust watchdog bringing to an end years of uncertainty over the deal. Read Full Story: https://adage.com/article/digital-marketing-ad-tech-news/facebook-owner-meta-sell-giphy-after-uk-antitrust-battle/2443191The post Meta to sell Giphy after UK antitrust battle – AdAge...

Meta Platforms Inc.’s $315 million purchase of a GIF search engine is set to be blocked again by the UK’s antitrust watchdog bringing to an end years of uncertainty over the deal. The Competition and Markets Authority said Tuesday it’ll order Meta to sell Giphy Inc. for a second time after an appeals court sent the decision back to the regulator for reconsideration. An appropriate buyer will be...

SAN DIEGO, Oct. 18, 2022 (GLOBE NEWSWIRE) — NP Digital, a leader in performance marketing, wins Paid Search Agency of the Year and three campaign awards from the 2022 Search Engine Land Awards. The agency is recognized for its work in global enterprise and small business Paid Search, B2B SEO, and successful integration of search into omnichannel marketing. The diverse range of achievement signi...

Here’s a scenario SEO specialists know all too well: you find the perfect keywords, you create a blog post you’re sure Google will love, you post it, and it underperforms. Surprise! And not a good one at that. SEO forecasting can act as your method to avoid unpleasant surprises. What Is SEO Forecasting? SEO forecasting is when you predict future search traffic and value from SEO efforts...

Innovation has been a driving force in the QSR and restaurant category over the last couple of years, as brands have looked for more convenient ways to serve customers through digital ordering and pickup. Consumers are demanding smoother experiences, varied menu options and want to find QSRs wherever they are. Foodservice prices increased 10% on average in 2022 due to high energy costs and an u...

Two bubble talk or comment sign symbol on blue background. 3d rendering. getty Sometimes, you need a reminder about why a piece of technology is so useful. After writing what was essentially an obituary about TwitterI came across a leadership podcast with the well-known pastor and leadership expert Andy Stanley. Honestly, it made me like Twitter a little bit more. He was chatting with ...