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January 05, 2023
I have a new recommendation for Google Ads advertisers in 2023:
Turn off and pause the use of all Google Ads recommendations. Why?
On Jan. 4, Google Ads fundamentally changed the definition of a recommendation that users previously implemented. And Google is only giving advertisers two weeks before the change hits.
Before we begin here, the moral of this article is neither that the content in ...
January 05, 2023
Show Synopsis
On Content People, host Meredith Farley interviews creative professionals and leaders to get a behind-the-scenes look at their career experiences and turn that into actionable advice for listeners. Tune in to hear from experts in various media, and get inspired to find contentment in your own creative career.
Episode #4 Summary
Lisa Marchiano’s wisdom is at once centering and ...
January 05, 2023
Proposed deal includes disclosures to consumers
Agreement would resolve 12 year-old California case
Alphabet Inc.’s Google agreed to pay $23 million to resolve a long-running lawsuit brought by consumers who claimed its search engine shared their queries with third parties without their permission.
The proposed settlement also requires Google to provide added disclosures to consumers about...
January 05, 2023
If you’re a US based Google user, you’ll now be able to see 6 times more results before clicking through for more results on desktop. While not rolled out everywhere yet, this will inevitably be heading to UK search results soon.
Google has used infinite scrolling on mobile for a while now, and this desktop version is currently only on English searches in the US. The announcement shows co...
January 05, 2023
Seventy-eight percent of small businesses that run ads on TikTok see a positive ROI, with many seeing profits in under six months, according to research from Capterra, a software insights company. The company’s TikTok Marketing Survey polled 164 retailers and restaurants to see how they are marketing with the platform.
The firm found that more consumers are turning to TikTok search over Google ...
January 05, 2023
Microsoft to overthrow Google by luring users to its search engine, ChatGPT makes it possible
Microsoft to Overthrow Google by Luring Users to its Search Engine since it is planning to integrate ChatGPT into Bing search engine. Though it is still in its infancy, ChatGPT has led several users to assert that if Google does not take action against OpenAI’s AI chatbot, it would surely mean the end...
January 05, 2023
Third Acquisition of 2022 Bolsters Fusion92’s Growth Marketing Capabilities With SEO
CHICAGO, Jan. 5, 2023 /PRNewswire/ — Fusion92, a Chicago-based marketing transformation company, announced it has acquired Denver-based Big Footprint, a search-centric digital agency. This deal, which was completed in December, expands Fusion92’s innovative, fully integrated offering with a robust organic and p...
January 05, 2023
Controversial plan scrapped after discussions between ministers, network, independent production sector
LONDON: The UK government confirmed on Thursday that the free-to-air public broadcast television network Channel 4 will not be privatized.
The network, which is independently operated by the state-owned Channel Four Television Corporation, will remain under public control.
However, it will ...
January 05, 2023
Running a small business can be a daunting task. Between managing employees, providing goods and services, and marketing, it can feel like there are too many plates to spin.
One of the most important, and often overlooked, aspects of running a small business is managing your finances. With proper financial management, you can ensure your business is running as efficiently as possible. F...
January 05, 2023
SEO product managers are the teammates you never knew you needed. In-house SEO teams also can’t live without them.
In this article, we will cover what an SEO product manager does, the skills needed to become one, and where the role sits within the organization.
What is an SEO product manager?
At a high level, an SEO product manager (PM) helps teams optimize features and functionalities on a web...