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It’s surprisingly easy for awesome content to generate few or no returns. For a blog article, social media post, podcast, or any other type of content to perform well, it must reach the right people. Only then can it drive high-value traffic, boost conversion rates, and help you grow. In this article, you’ll learn about content amplification: what it is, how it gets the right eyes on your s...

Don’t let your brand be camera-shy. Corporate videos are becoming increasingly popular among marketers. With so much competition out there, your business can’t afford to get left behind. Getting in front of a camera and explaining your business might sound daunting, but this doesn’t have to be the only way to create video-based content. There are many ways you can go about video creation. I...

Ever Google search for coupons or promo codes? You’ll probably waste 15 minutes putting in codes that don’t work. At worst, you’ll end up on a malware-infected site. Use these proven tricks to save money instead. Streaming is expensive, so you might be tempted to look up free TV shows or movies. Don’t do it. There are seriously sketchy sites out there. I put together a list of ways to get free ...

Steve Kirsch is a tech entrepreneur who made hundreds of millions of dollars after founding an early search engine and helping invent the optical computer mouse. Recently, he stood before a gathering of more than 250 lawyers in Atlanta while wearing a custom black T-shirt designed like a dictionary entry for the phrase “misinformation superspreader.” “Our definition is it’s someone who’s basica...

Vir baie e-handelondernemings kan dit verwarrend wees om te weet wat die geskikste e-handelsplatforms is om te gebruik wat in lyn is en help om jou besigheidsdoelwitte te bereik, veral as jy vir een spesifiek soek en vyf advertensies vir ander platforms wat lyk of hulle presies dieselfde doen, kom op. jou soekresultate eerste. As u ‘n span mense het wat e-handel kan ondersteun, moet dit re...

Until then, we must make continuous, strategic decisions about our websites to stay competitive and relevant in search engines. Our SEO experts can help you get better results — more qualified website traffic, higher search engine ranking and increased revenue. GET EXPERT SEO ADVICE While most Americans say they are comfortable traveling again, cost and inflation have now replaced COVID-19 conc...

Phil Singer, CEO of Marathon Strategies, explains the high stakes for large corporations when they don’t develop a purposeful communications strategy when they are defendants in high-profile lawsuits, and offers concrete steps companies can take. Nuclear verdicts against corporations, with awards that can surpass $10 million, are rising sharply with no end in sight. Given the financial stake...

Microsoft on Thursday expanded public access to its generative artificial intelligence programs, despite fears that tech firms are rushing ahead too quickly with potentially dangerous technology. The AI-enhanced features of the company’s Bing search engine and Edge internet browser are now open for anyone to use, Yusuf Mehdi, corporate vice president, said in a blog post. “This means that it wi...

Getting reviews from your customers is a valuable way to build your online presence and reputation. It gives visitors to your website confidence in your service, information or products. Reviews feature in the top reasons for choosing one provider over another in the customer’s mind and thus can form an integral part of conversions online. Online, 93% of customers say that reviews influence...

Microsoft is updating its AI-powered Bing search engine to support video and chat history, while eliminating its waiting list. Why it matters: The race to add generative AI to tech products is in full sprint. What’s happening: Microsoft is moving from text-only answers in search and chat to answers that include, where appropriate, images and videos. These aren’t AI-generated videos and images,...