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The news: Tangibly raised $1.3 million, providing the Seattle-based trade secret management startup fresh cash to boost its product development as well as its sales and marketing teams. The team: The 8-person startup emerged from stealth mode in February, raising $700,000 at the time. It was founded by CEO Tim Londergan, a former exec at Intellectual Ventures and founder of Wavefront Venture ...

(WVU Photo/Jennifer Shephard) Download full-size With back-to-school season in full swing, parents might want to think twice about posting “first day of class” photos of their youngsters on social media, based on West Virginia University research. While the posting of children’s photos — also known as “sharenting” — may seem like a fun and easy way to share, studies by Laurel Cook, a social...

The obvious bias of being a writer is not lost on me when I say this … but good copywriting is always worth the investment. Whether it’s a full-time team member, freelancer or agency partner, every marketing team needs someone who can craft words with finesse. Keep scrolling to find out the who, what, when, where, why and how of outsourcing copywriting services. And if you don’t have time...

More than half of independent agents think more commercial insurance transactions will take place online in the next three years. That’s according to a new joint survey by Semsee, an automated small commercial quoting platform for insurance agents, and TrustedChoice.com, a digital platform for independent agents and brokers. “The agent needs to understand that they’re dealing with a different...

Forget the mall: these days, Instagram is the place to shop til you drop. Sure, there’s no Orange Julius for a mid-spree snack sesh, but Instagram Shopping brings the retail experience to social media to reach an audience of more than 1 billion monthly users. Rather than directing customers from your Instagram account to your website, Instagram Shopping allows them to select and purchase ...

At this time of the year, you can come up with inspiring back-to-school campaign ideas and boost your sales. Many companies are profitably engaged in the fall semester of schools and colleges with their back-to-school marketing actions. Numerous kids and their parents have already started purchasing school supplies, clothing, and technological devices. 2022 back-to-school spending forec...

By using eCommerce strategies during the back-to-school season, you could increase your brand awareness and boost your sales. So, learning a few eCommerce tips for back to school could be beneficial. But, let’s move forward step by step. Is your website prepared to withstand what may be one of the busiest and most anticipated back-to-school seasons in recent history? Back-to-school s...

The Lingang Special Area will try to gather 20,000 to 30,000 professionals and 500 enterprises in the artificial intelligence sector in the next three years, according to an action plan unveiled on Thursday. It also aims to raise the scale of its AI industry to 50 billion yuan (US$7.36 billion) by 2025, said Wu Xiaohua, deputy Party secretary of the Lingang Special Area Administrative Committ...

When you combine typography and animation, you get kinetic type. This website design trend is showing up practically everywhere as designers add motion to text elements to create more engaging headlines and art elements. It’s an engaging way to take typography to the next level, bringing it alive on-screen. Here, we’ll take a look at the kinetic typography design trend, what it is, and ...

Win New Clients and Strengthen Relationships Add value to your pitches and client meetings by using insights gathered from our e-commerce transactional data. Get Started Getting started with a paid social media strategy can be daunting and time-consuming. As a social media advertising agency leader (say that three times fast), we often get clients asking if we can fix their existing campaig...