kisspr

You’d be forgiven for thinking that the majority of businesses in 2022 make a large proportion of their sales online. After all, the value of ecommerce has increased by between £6.9 and £16.3 billion year-on-year since 2015. During the first year of Covid-19, ecommerce sales rose by £16 billion, with many pointing to lockdowns during the pandemic as a catalyst for a more permanent shift ...

An SEO Professional (Search Engine Optimization) will help your business or website rank higher in search engines for relevant keywords. By making changes to your site, they will make your site more relevant for these keywords, gaining you more traffic and ultimately, more conversions. via GIPHY Why Do I Need This? Your website is offering the best goods or services, so it should be num...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Blackest Box The name “Meta Advantage+” might confuse you into thinking Facebook has a streaming service. But the company is just following in Google’s footsteps. Google launched Performance Max, a black box within a walled garden, late last year to replace Google Smart Shopping campaigns. Advantage+ Shopping, M...

It’s common knowledge that a high bounce rate is bad, and a low rate is good. Every time you log into your Google Analytics account, it’s right there waiting for you. Seeing that number creep up makes you wonder what is going wrong. The problem is, those numbers can be misleading. After all, how high is too high, really? This post will show you how to fully measure and analyze your boun...

Laxman Narasimhan is the latest to join the list of India-origin CEOs globally. He has been named as the new chief executive officer (CEO) of the world’s biggest coffee chain Starbucks. Before this, Narasimhan was the CEO of Reckitt, which is the maker of Durex condoms, Enfamil baby formula and Mucinex cold syrup. Here’s the list of Indian-origin CEOs of multinational companies: Google CEO: S...

Type a couple of hundred words and publish them somewhere—poof, you have a blog post. Or do you? If a blog post is published and no one reads it, is it still a blog post? Anyone can write a blog post. But not everyone can create one that people want to read. In this post, you’ll learn how to write blog posts that actually get readers. Let’s get started. Step 1. Find a proven topic A ...

India is witnessing a drastic change in skill-set requirements in the digital era, with six out of the top 10 rising tech skills being completely new compared to 2015, a LinkedIn report said on Friday. For software and IT services in India, skills have changed an average of 29.9 per cent since 2015. The new in-demand skills include knowledge of new tools (Spring Boot), software (Jenkins), lan...

Contrary to some advice on the web, you won’t find a website’s keywords by viewing its HTML code or using the “find” function. You will need an SEO tool for that. Dive in to see how to really find any website’s organic keywords (keywords that it ranks for in Google) and even paid keywords (keywords used to bid on Google Ads). How to find any website’s organic keywords (yours, your compe...

New Delhi, Sep 2 (IANS) India is witnessing a drastic change in skill-sets requirements in the digital era, with six out of the top 10 rising tech skills being completely new compared to 2015, a LinkedIn report said on Friday. For software and IT services in India, skills have changed an average of 29.9 per cent since 2015. The new in-demand skills include knowledge of new tools (Spring Boot)...

More than 50 percent of shoppers in Southeast Asia searched for products directly on eCommerce marketplaces and away from the commonly-used search engines, establishing that eCommerce platforms as the new search engine, a report by a leading eCommerce platform showed. Lazada, the leading eCommerce platform in the region, released its Lazada Sponsored Solutions’ (LSS) thought leadership report...