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Every brand, publication, and website needs a good style guide. And every good social marketer needs a great social media style guide. A style guide helps keep your brand consistent across all your channels. It will make sure that everyone on your team is using the same terminology, tone, and voice. Let’s look at why you need clearly defined social media brand guidelines, along with some ...

A police monitoring group has said that more than 1,000 people have been arrested for taking part in anti-mobilisation protests. Updated 1 hour ago GOOGLE SEARCHES FOR ways to leave Russia spiked ahead of Vladimir Putin’s first televised address since February. Data also shows that searches for flights out of Russia also spiked in the lead-up and aftermath of the Russian president’s address. ...

If you’ve been reading our blog for any period of time, you know what a brand is. You know a brand is a company or other organization’s overall persona that communicates their values, offerings, position and ideal consumer. You also know that brands signal this persona through branding, the strategic use of their brand identity: design choices like their logo, color palette, fonts, shap...

Microsoft Corp. won’t label social media posts that appear to be false in order to avoid the appearance that the company is trying to censor speech online, President Brad Smith said in an interview with Bloomberg News, hinting that the company is taking a different approach than other technology firms in dealing with disinformation. “I don’t think that people want governments to tell them wha...

To get the most out of your chatbot, you need to dive into chatbot analytics. Implementation conversational AI can be a huge asset to your business. But to maximize your chatbot’s potential, you’ll need to measure its performance. Of course, you already understand the importance of tracking key metrics for success. But we know it’s easy to get overwhelmed by the volume of data availabl...

(Image credit: Pexels / Brett Jordan) Google has started rolling out a new feature that should help users strengthen their online by helping remove personally identifiable information (PII) from search engine results pages. After opening the Google app on Android devices some users can tap on their profile picture in the top right corner of the screen. There, they will find a new menu item, c...

Some Instagram videos are too good to watch just once. But if you want to download an Instagram video to watch later, you might run into some issues. Sure, you can save videos within the app. But that won’t work if you want to use them in a marketing deck, incorporate into a supercut, or watch without an internet connection. As long as you’re respecting creators and not passing off thei...

LOS ANGELES, Sept. 21, 2022 (GLOBE NEWSWIRE) — laWow.org-the first lawsuit search engine specifically designed for the public, announces the addition of sports lawsuits to its search engine. “The internet is filled with news stories about the battle between the PGA Tour vs. LIV, but I couldn’t find a single news story providing the exact content from lawsuits filed by the players,” said Jonat...

Dive Brief: ASAP, the delivery brand for Waitr Holdings, has partnered with its first National Hockey League team, the Florida Panthers, to provide on-demand concession ordering during games, the company said Wednesday. Fans can order food and beverages, including alcohol, on ASAP’s app and scan QR codes to pick up their food without having to wait in line. The latest deal builds on ASAP’s ...

TikTok, once a digital space mainly for fun viral dances, nail hacks, food recipes and song covers, now seemingly has Gen Z users using it as their primary search engine instead of Google, as recently reported by The New York Times. This has the potential to be a serious problem. NewsGuard, a site that tracks misinformation throughout the internet, provided a new study that found one in five ...