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Social media and the government go together like peanut butter and jelly. Why? Because social media is an excellent place to communicate with constituents, launch campaigns, build awareness around initiatives, and is an essential tool in crisis communications. At Hootsuite, we work with many levels of government and fully understand how social media has risen to play a significant role in t...

Mapping the customer journey can give you a way to better understand your customers and their needs. As a tool, it allows you to visualize the different stages that a customer goes through when interacting with your business; their thoughts, feelings, and pain points. And, it’s shown that the friction from those pain points costs big: in 2019, ecommerce friction totaled an estimated 213 bil...

Chicken Soup for the Soul Entertainment Inc. and VIDAA USA, which is developing and managing the VIDAA platform on Hisense Smart TVs, on Oct. 13 announced an agreement to add Crackle streaming services and a Crackle-branded remote control button. The button provides immediate access to the popular ad-supported video on demand (AVOD) service on devices powered by VIDAA OS. The button will be ava...

PRIVACY POLICY getty Back in 2010, on April Fool’s Day, game supplier GameStation updated its terms and conditions to require all customers to surrender their immortal soul. Of the 7,500 people placing orders that day, none noticed. The prank highlighted the fact that users rarely read the small print. And these days, with companies eager to gather as much data on their users as they ...

30-second summary: SEO is expensive, yet offers no tangible guarantees in terms of rankings or traffic. No wonder so many business owners are confused All SEO clients are different. It is important to understand their prior experience in SEO before developing your relationship management strategy with each of them. Getting to know a new lead and their decision-makers will help you posi...

CARY, N.C.—Ganz, a manufacturer of intelligent security systems, has announced the release of GanzCloud 2.0, a Cloud-based machine learning search engine powered by Camio. The company states that its latest product release adds new features and enhancements to GanzCloud’s numerous capabilities to power proactive threat detection and in-progress event mitigation. “This partnership celebrates the...

When I was a kid there was a booklet you could order from Scholastic Books. They were called Mad Libs! These stories often left blanks where the reader was supposed to fill in those places with a random word choice. For example, the blank might leave room for a noun — and you could fill that in with literally any noun! Thinking back on that, it made me start to wonder, how might the following p...

Combined with the Seekr Score and Political Lean Indicator, consumers, businesses and newsrooms now have valuable tools that generate efficiencies for extracting quotes amidst an explosion of information. “We are living in a chaotic and unaccountable online environment, and Seekr is on a mission to change it. We believe the need forpeople to have access to reliable information has never been gr...

Freelancer’s Q3 2022 Fast 50 Index reveals a surge in demand for tech skills, changes in business marketing strategies, and how ethereum jobs continue to plunge SYDNEY, Australia –News Direct– FREELANCER.COM Freelancer.com (ASX: FLN) (OTCQX: FLNCF), the world’s largest freelancing and crowdsourcing marketplace by number of users and jobs posted, today released its quarterly Fast 50 Index for Q3...

This integrated solution enables brands to optimize 1,000+ organic search metrics with greater efficiency NEW YORK & PARIS, October 13, 2022–(BUSINESS WIRE)–Botify, a leading enterprise software company for organic search, today announced a partnership with Semrush, a leading online visibility management SaaS platform, to provide customers with streamlined access to competitive insights. Th...