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We created this new dashboard during Build Week, where the entirety of Buffer came together in small teams to spend a week focusing on building and shipping new features. Read more about Build Week gentlemen. This specific project was meant to help our team members prioritize their mental health by providing a deep dive into how we utilize our vacation time as a company. Amy Lee Bennett,...

You want more customers, whether they come to you online or in person. And if we’re honest, that’s something we can relate to. Now that you have a nice website and SEO-rich content, customers should come running, right? Not necessarily. Question: So how do you gently and strategically guide customers towards your products and services? Answer: With a well-constructed content marketing fu...

LAST week we looked at emerging careers today! Let us look at some of these emerging careers. Although papers qualifications are important to go higher up the ladder, but to enter these careers you need hands-on experience. Even if you don’t have a degree you can still excel in these careers. Explore these careers and widen your scope. Digital Marketing Look at every other person in the bus, tr...

Success on social media doesn’t just mean increasing your followers. Posting and ghosting your audience doesn’t get you what you really want – engagement. True engagement requires a proactive approach. Managing engagement and communications with your followers helps turn users and followers into advocates for your brand and possibly – customers. Defining social media engagement Social...

When you decide to host a virtual event, you make a large investment in terms of both time and money. Which is why you deserve to get the most out of your resources. Keep reading for more insight into how you can leverage your resources before and during a virtual event. Expand Event Reach Every event planner knows that the number of RSVPs you receive doesn’t actually reflect how many wil...

Brands are prioritizing content more than ever. For The Drum’s Content Marketing in Focus week, here Connor Cohen (SEO & content executive at The Drum) explores why SEO is such a key component of content and how it can be incorporated into a brand’s content strategy. Content marketing has seen significant growth as brands produce creative content strategies that drive traffic, leads and con...

New Delhi, Oct 24 (IANS): Google, known for its Search engine, has been trying to gain a footprint in the global smartphone market and with the Pixel 7 series, the company has put its best foot forward to date. The redesigned Pixel 7 Pro, powered by next-generation Tensor G2 processor and Android 13, offers a great upgrade over the 6 series, in both the software and hardware departments. As we ...

Could live-streaming on TikTok be of benefit for your brand? Live-streaming is a huge part of TikTok’s Chinese version (Douyin), with billions being spent on TikTok live-stream commerce every year in the region. But thus far, western audiences haven’t been as receptive. Yet. TikTok is silent working through its live-stream commerce integration, and it remains confident that it will catch o...

After adding Link Sticker back in Augustproviding new creative considerations for your updates, LinkedIn has now also added ‘Person’ and ‘Page’ variationsproviding even more ways to drive more traffic with your LinkedIn posts. As you can see in these example screens, posted by social media expert Matt Navarranow, in addition to the original link sticker, which lets you paste a URL of your ...

The White Lotus season 3 may already be in production, according to series creator Mike White. Fans of HBO Max and its content, along with its parent company, Warner Bros., have had a summer of rollercoaster feelings from the cancelation of a myriad of shows and movies, namely the controversy surrounding Batgirl and the success of Black Adam and Euphoria. One of the surprising success stories f...