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What Is the Google Analytics Tracking ID? The Google Analytics tracking ID is a unique identifier Google Analytics assigns to a property (like a website, blog, or mobile app). Google Analytics uses this ID in its tracking code to identify and collect your property’s user traffic and behavior data. Which are helpful for when you need to make data-driven decisions for your marketing campaigns...

THE DAILY BLOVIATION Good morning, Cleveland Browns fans! As much as quarterbacks are the stars of football teams, they don’t necessarily always drive the most clicks, believe it or not. From my experience, nothing drives more clicks than head coach searches. Those take a while during the off-season, the interviews are very public, and there’s a whole associated search for staff and player chan...

Online reputation management, or ORM, is the process of managing and maintaining the public perception of a brand, business, or person online. ORM can include responding to negative comments, gaining positive reviews, and monitoring brand mentions. In this guide, we’ll cover: What online reputation management is Why it’s important How to manage your brand’s online reputation Let’s get sta...

A watermark will make it easy to detect ChatGPT-generated content. This is what it is and why it might be easy to defeat. A cryptographic watermark is said to be coming that will make it easy to catch ChatGPT-generated content OpenAI scientist reveals how the ChatGPT watermark could be defeated Computer scientist Scott Aaron discusses AI Safety and Alignment work at OpenAI Unlock and Access Y...

Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting SEO landscape. That’s why one of my top priorities this year was to help relaunch the Search Engine Land Subject Matter Expert program, which had been on pause for the...

(Image: Getty Images / iStockphoto) Even in its earliest form, when the state stepped in to replace a punitive and widely disliked ‘poor law’, the UK state pension could never be described as generous. According to professor Pat Thane of the University of London, while the state sought to improve conditions for the elderly by introducing an ‘old age pension’ in 1909, the payment “didn’t provide...

A comprehensive overview of redirects and the proper application for HTTP redirects and 3XX Series Of Status Codes. Unlock and Access Your Most Valuable SEO Data Replace (not provided) with ALL of your organic keywords inside of Adobe & Google Analytics. Analyze performance by 400+ dimensions and metrics. TRY FOR FREE Redirects for SEO should be used correctly because they impact how websit...

Unlock and Access Your Most Valuable SEO Data Replace (not provided) with ALL of your organic keywords inside of Adobe & Google Analytics. Analyze performance by 400+ dimensions and metrics. TRY FOR FREE While looking through some questions submitted to SEJ after a recent webinar, two of them stuck out to me as related and similar. That means you’re in for a treat, gentile reader, because ...

Key performance indicators (KPIs) for SEO are metrics that help you evaluate the performance of your SEO efforts. Without defining, monitoring, and analyzing the SEO KPIs that matter for your business, there’s no way to know whether your SEO efforts are successful.  Additionally, KPIs for SEO can help set and manage expectations. Using the KPIs you’ve set, stakeholders and business partners...

Outside China, self-driving rollout slower than expected Pace slowed by regulation, legal inquiries Baidu, Pony.ai testing without safety drivers in area of Beijing (Updates with Beijing licence for Pony.ai, details, background) By Kevin Krolicki Dec 30 (Reuters) – Baidu Inc and Toyota Motor Corp-backed startup Pony. ai said on Friday they been granted the first licences to test fully autonomou...