kisspr

Successful selling of hotel services takes place on several levels. It can be influenced even before the guest arrives at the hotel and also once they have crossed the threshold. Marketing activities should be as broad as possible and start online, when potential guests arrive at the hotel’s website or offer on booking portals. What elements contribute to successful sales? Online activities Onl...

According to the UK government’s travel advisory website for Turkey, “22 British nationals have died in Turkey since January 2019 following medical tourism visits”. So the British authorities have issued a travel warning advising Brits to pay extra-care when choosing medical services abroad. When seeking medical attention in Turkey, visitors should only visit clinics and hospitals that have bee...

A TikTok video explaining how you can find out everything Google assumes about you, based on your online activity, has gone viral. The information includes your age, gender, profession and interests, based on what Google has managed to find out about you from how you use its services. When you use Google products including the search engine and others such as Gmail, the company collects data to...

Richard Jones, Chief Revenue Officer at Wunderkind comments on the biggest trends that will shape the digital commerce marketplace through 2023: Welcome to this MarTech Series chat, Richard, tell us about yourself and more about your role at Wunderkind… I started my career at a marketing agency working on incentive programs for IBM right at the time eCommerce was born. I quickly realized that t...

Affinity Designer is a vector or raster app. It’s a competitor to Adobe’s Illustrator and allows you to design various elements for print or digital publication. It’s part of the Affinity package of design tools made by Serif. Use it to do anything from making a business card to mock-up an app. Affinity Designer is made for Mac iOS, Windows, and iPad. Here, we’ve collected some of the be...

“SERP” stands for “search engine results page.” A SERP is the page that a search engine displays to a user after they conduct a search. Google SERPs typically include seven to ten links to different webpages that are relevant to the user’s query, along with additional information or images. Many SERPs contain paid ads at the top, followed by organic results underneath.  Like this: However,...

A TikTok video explaining how you can find out everything Google assumes about you, based on your online activity, has gone viral. The information includes your age, gender, profession and interests, based on what Google has managed to find out about you from how you use its services. When you use Google products including the search engine and others such as Gmail, the company collects data to...

Experts share their predictions for social media and what trends marketers should watch out for in 2023. Social media usage is steadily growing, and we don’t see it slowing down anytime soon. In 2021, over 4.26 billion people used social media worldwide. This figure is projected to increase to almost 6 billion in 2027. With emerging technologies, never-ending feature updates, and ever-changing ...

This is how people behave on the web in 2023. Some observations from real usability testing on what people do and what they don’t do on the web. From disabled copy-paste to magic link sign-in. Many projects start with assumptions. We assume that users understand hamburger icons and how mega menus work that they understand how to deal with disabled buttons; that they safely store passwor...

Monitor the moves of Big Tech through a regulatory framework and ensure fair competition in the Indian digital market – these two points stand out in the observations and recommendations made by the Standing Committee on Finance in its report ‘Anti-competitive practices by Big Tech companies’, released on December 22, 2022. Taking Competition Commission of India’s (CCI) investigations into Alph...