Why your business needs to align with data privacy regulations

Mannix Marketing is a full service digital marketing agency. We are not lawyers and therefore advise you to consult a professional when investigating legal matters involving privacy and protection regulations. Our hope is to highlight the importance of data privacy regulations and encourage your business to take action if you are not currently compliant with the specific guidelines that may apply to you. Business data privacy laws and regulations in the EU and the United States are subject to change. If any of the information in this blog applies to you, we suggest you consult a legal professional for legal advice and the most up-to-date information.

General Data Protection Regulation (GDPR):

What is General Data Protection Regulation? GDPR is a EU law covering data privacy and protection in the EU and European Economic Area and is an important factor of the overall EU privacy law and human right to privacy.

Does this apply to your business? While this question is best answered by consulting with a lawyer who specializes in privacy and protection matters, here are some simple things to consider when determining whether GDPR applies to you.

• Is it possible for someone in the EU to buy or order an item from your business and send or deliver that item to a non-EU resident?
• Do you cater for customers or clients living in the EU?
• Does your organization use website tools that track cookies or IP addresses of website visitors regardless of their location?

If you answered...