Why Is Google A Better Buy Than Meta – Seeking Alpha

Introduction

Alphabet (NASDAQ:GOOG) and Meta Platforms (NASDAQ:FB) are digital advertising behemoths with strong market shares in the estimated $571 online ad spend in 2022 (per eMarketer). While the two giants will likely dominate the competition in the near future (Google in search and Meta in social media), I believe Google is the better choice for investors who wish to capitalize on increasing ad budget allocation to digital. In this article, I will discuss why Alphabet investors will sleep better than their Meta counterparts.

Social media platforms come and go, but Google will likely remain relevant in the future

Like many social media platforms such as Six Degrees, Blogger, Friendster, MySpace, Yahoo, Pinterest (PINS), and Twitter (TWTR), Meta is facing stalling user growth as the company reported the first QoQ decline in DAUs in 4Q21. While Facebook has been a durable growth story since 2004, it is not immune to the risk of obsolescence as the app is having an issue staying…

Read Full Story: https://seekingalpha.com/article/4500793-why-is-google-a-better-buy-than-meta

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source: https://news.oneseocompany.com/2022/04/11/why-is-google-a-better-buy-than-meta-seeking-alpha_2022041117790.html

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