Web Of Lies – Asian Scientist Magazine
False, misleading and potentially harmful content can spread fast on social media, enabled by algorithms that thrive on engagement. Can big tech platforms cut through the noise?
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Asian Scientist Magazine (Oct. 31, 2022) — When social networking platforms entered the media ecosystem, incisive headlines and striking visuals became key elements for virality. But in today’s saturated landscape where information travels fast, speed has emerged as the primary tactic to beat out the competition and build engagement. At the same time, media institutions have to fight alternate narratives, half-truths and outright fabricated content.
Social media is plagued by an expanding information disorder, perpetuated by the platforms’ own algorithms and rules for success. In response, these platforms have deployed mechanisms to counteract misinformation—from enlisting content moderators to artificial intelligence (AI) tools. Facebook, for example, has partnered with third-party fact-checkers and…
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