Wait, Is the DOJ Lawsuit Actually Bullish For Alphabet? – The Motley Fool
Stopping payments for default distribution could help Alphabet significantly increase its earning power.
The government continues to go after the big technology companies. In September, the Department of Justice’s (DOJ) antitrust case against Google’s search engine monopoly began its trial, with testimonies from various business leaders illuminating the workings of the important sector. Alphabet (GOOG -1.00%) — parent company of Google — has an estimated 90% share of the search engine market and has wiped the floor with any competitor for years. The DOJ is arguing that its distribution deals with hardware makers like Apple harm competition and unfairly enforce its monopolistic position.
While antitrust cases can lead to regulation and future profit losses, strangely, in this case, Alphabet may actually benefit if the DOJ wins its antitrust suit. Here’s why.
What’s actually happening
This DOJ case centers around three technology giants: Apple, Alphabet (Google), and Microsoft….
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source: https://news.oneseocompany.com/2023/10/13/wait-is-the-doj-lawsuit-actually-bullish-for-alphabet-the-motley-fool_2023101351328.html
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