October 07  SEONews

Visual content and SEO: How to use images and videos in 2025 – Search Engine Land

Many businesses are finding their digital marketing efforts falling flat despite producing content regularly. The culprit?

An outdated approach that neglects the growing importance of visual content in SEO.

With tech giants like Google and Apple prioritizing AI-powered visual search, companies that don’t adapt risk losing visibility and relevance.

Many enterprises lack the centralized strategies and governance needed to effectively manage visual assets across departments.

This article outlines a seven-step process to futureproof your visual content and SEO for 2025.

By implementing these strategies, you can leverage the latest trends, optimize for AI-powered search and significantly boost your online presence and engagement.

How are major giants pivoting features to embrace visual search?

Google is now integrating video and image content, primarily from YouTube, websites and third-party sites, into the Top Insights section of product and AI-generated search results pages.

This…

Read Full Story: https://news.google.com/rss/articles/CBMid0FVX3lxTFAxYjlfU0tRSUNPS09oUWJlWERCdnMtMnRyMGhvVUhKQ2h6VnJCMkdrRG1mdTN0b1lWWDV1RGY4c3N5T2c3RWlhX1U2ZHVXT3luUmhTT3NjdFFydUpDTy1kODR0aFUtUkxZVUxId09MTTZJMnRhS1pj?oc=5

The post Visual content and SEO: How to use images and videos in 2025 – Search Engine Land first appeared on One SEO Company News.



source: https://news.oneseocompany.com/2024/10/07/visual-content-and-seo-how-to-use-images-and-videos-in-2025-search-engine-land_2024100758505.html

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