VIDEO: Patient reviews on Google, Yelp can add value to a physician’s practice – Healio

Highly prioritized by search engine algorithms, Google and Yelp online reviews can be valuable for physicians and their practices.

“Both Google and Yelp are the most important online reviews, and they’re different than all the rest,” Orrin I. Franko, MD, founder of SurgiSurvey LLC and a board-certified orthopedic surgeon at East Bay Hand Medical Center, told Healio. “Google, obviously, owns search. Over 90% of all online searches occur through Google, so it’s no surprise that Google is going to prioritize their own rankings and reviews and bring that to the top.”

Franko added reviews on Yelp will also be prioritized as it has the greatest market share when it comes to online reviews.

“Patients and consumers in general are just looking for information,” Franko said. “When they see Google presenting information to them from Yelp and from Google reviews, that’s what they’re going to read first.”

With their own unique reviews, Google and Yelp have a greater impact on a physician’s…

Read Full Story: https://www.healio.com/news/orthopedics/20220602/video-patient-reviews-on-google-yelp-can-add-value-to-a-physicians-practice

The post VIDEO: Patient reviews on Google, Yelp can add value to a physician’s practice – Healio first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

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