January 14  SEONews

UK to investigate Google’s search services using new regulatory remit – Yahoo Finance

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GOOG -0.07%

By Paul Sandle and Muvija M

LONDON (Reuters) -Britain will use new regulatory powers to investigate Google’s search services to see how they impact consumers and businesses, including advertisers and rivals, following U.S. calls to break up the tech giant.

The Competition and Markets Authority (CMA), which gained a wider remit over big tech this month, said search was vital for economic growth and it was critical that competition was working.

“Millions of people and businesses rely on Google’s search and advertising services – with 90% of searches happening on their platform and more than 200,000 UK businesses advertising there,” CMA boss Sarah Cardell said.

“It’s our job to ensure people get the full benefit of choice and innovation in search services and get a fair deal.”

UK regulators including the CMA have been told by the Labour government to prioritise measures that boost economic growth.

Responding to the probe, Google’s competition director…

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source: https://news.oneseocompany.com/2025/01/14/uk-to-investigate-googles-search-services-using-new-regulatory-remit-yahoo-finance_2025011459837.html

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