UK CMA investigates Google search services – Yahoo Finance
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The UK Competition and Markets Authority (CMA) has initiated an investigation into Google’s search services under the new UK Digital Markets, Competition and Consumers Act (DMCC).
This is said to be “first” strategic market status (SMS) designation investigation of the CMA, focusing on Google’s position in the UK search and search advertising sectors.
The investigation will evaluate whether Google holds a strategic market status in these sectors and consider imposing conduct requirements if a final designation decision is made.
Google’s dominance in search services, with more than 90% of general search queries in the UK, will be scrutinised to assess its impact on consumers and businesses, including advertisers, news publishers, and rival search engines.
The UK government highlighted the significance of effective competition in digital services adding that “it is critical that competition works well. Effective competition ensures people benefit from…
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source: https://news.oneseocompany.com/2025/01/15/uk-cma-investigates-google-search-services-yahoo-finance_2025011559857.html
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