Turn clicks into sales with SEO for e-commerce – Stuff

Contributor Tali Rose is the head of marketing at Pure SEO.

OPINION: By now, it’s old news that e-commerce is growing faster than ever before. If you still need convincing, e-commerce is at a rate of 61 per cent penetration in New Zealand, with a whopping 2.13 million Kiwis shopping online in 2020, 306,000 doing so for the first time.

The 2021 lockdown saw this trend only continue, with online retail searches and spend up 24.2 per cent year-on-year (Statista) and some retailers in a recent Stuff article describing the growth as “explosive”.

It’s not just the number of shoppers growing, but sellers too. E-commerce platforms like Shopify, WooCommerce, Wix and others have made it accessible to businesses and enthusiasts of all sizes to sell their wares online. With that proliferation comes a strong competition to be found by the right people and generate sales.

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Read Full Story: https://www.stuff.co.nz/business/prosper/advice/300559418/turn-clicks-into-sales-with-seo-for-ecommerce

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source: https://news.oneseocompany.com/2022/04/06/turn-clicks-into-sales-with-seo-for-e-commerce-stuff_2022040617545.html

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