Top AI Tools for Digital Marketing and Automation in 2023

Can’t seem to scroll through social media, news sites, or your inbox without hearing about ChatGPT these days? You’re not alone.

Automation and scalability make artificial intelligence (AI) tools attractive to digital marketers at several levels. With the emergence of so many tools hitting the market at breakneck speed, choosing the right one might be overwhelming.

To help you hit the ground running, we curated a hand-picked list of top AI tools focusing on four digital marketing activities:

• Advertising creative and copy
• Copywriting assistants
• Content creation and generation
• Social media automation

Whether you’re ready or reluctant to use these tools, AI is likely here to stay. Our roundup below will helpfully empower you to determine which tool(s) could benefit you most.

Some of the greatest creative automation tools we found can help generate not only engaging copy but can produce thumb-stopping graphics to support your campaign or brand message.

AdCreative.ai

AdCreative.ai uses AI to generate creatives primarily for advertising and social media posts. With an emphasis on helping users increase their sales, the tool is great for startups, ecommerce sellers, and agencies.

The user-friendly interface makes it easy to get started. Just upload your brand logo, company name, and enter a few details, such as your company description. The app automatically picks your brand colors for you, though you can customize these if desired.

After you connect your social or ad...