Top 9 Benefits of Using Bite-Size Videos for Marketing – MarTech Series

By Vinayak Shrivastav, CEO and co-founder, Toch.ai

Studies reveal that bite-size videos help increase customer engagement

The information explosion not only affects consumers, but those supplying the information as well. With so much information available, how do marketers and content creators capture the attention of consumers?

The answer: Bite-size videos.

Bite-size or micro-videos are short, crisp, and engaging videos, usually 5 to 10 minutes long, which deliver a concentrated message on a topic.

Such videos are already widely used as e-learning and marketing tools by organizations across the world, providing information in easily digestible chunks that facilitate better assimilation of information by consumers in a more relevant and personal manner.

Aside from growing attention deficit disorder, brands that win will use the shortest amount of time to grab customer attention and influence their purchasing decisions. And they’re not just for consumers. According to research, 59%…

Read Full Story: https://martechseries.com/mts-insights/guest-authors/top-9-benefits-of-using-bite-size-videos-for-marketing/

The post Top 9 Benefits of Using Bite-Size Videos for Marketing – MarTech Series first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2022/03/03/top-9-benefits-of-using-bite-size-videos-for-marketing-martech-series_2022030315280.html

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