Threads And The Art Of Short-Form Storytelling: How Brevity Is Winning Hearts – Search Engine Journal
The less a person says to communicate, the better.
Shakespeare said “Brevity is the soul of wit.” And in just six words, underlined why brevity impacts communication.
I appreciate brevity in all things. Iconic one-liners work for punny slogans, catchy choruses, witty retorts, and more.
But think about how true this is for social media.
A decade or so ago, I would take the time to write out three-paragraph diary entries, feature an “emo” pic, and get a lot of engagement or at least some reposts. In today’s fast-paced digital world, that doesn’t cut it anymore.
Today, I hardly use Facebook or even X (Twitter) – enter Threads.
Launched in July 2023, this text-based app built by the team behind Instagram is one of the newest social channels on the block.
With around 200 million monthly active users (MAU), Threads has woven its way into the top 10 social media platforms.
Whether you’re looking for a potential new customer, want to spread awareness about your latest innovation, or simply…
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