This week’s AI-powered martech releases – MarTech

Before we dive into the roundup, here’s a quick look at some recent research on AI in the workplace:

• 60% of seller work will be carried out by generative AI within the next five years, up from less than 5% in 2023, according to Gartner.
• 63% of IT workers and 44% of office workers are concerned Generative AI will take their jobs within five years, according to Ivanti.
• 52% of business leaders say AI may replace jobs in their businesses, according to Multiverse.
• 45% of business leaders say they are facing an AI skills gap and 74% said they plan to upskill or reskill existing workers, again according to Multiverse.

Dig deeper: What does the future hold for genAI? The Gartner Hype Cycle

And now, this week’s AI-powered martech products, features, releases and related news:

• Microsoft is adding two new AI-powered marketing features. Advertising Platform Copilot uses generative AI to simplify campaign creation, content recommendations, account management and optimization. The company is…

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source: https://news.oneseocompany.com/2023/09/21/this-weeks-ai-powered-martech-releases-martech_2023092150441.html

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