The Impact of AI Tools on Digital Marketers – Fagen wasanni
The rise of AI tools has significantly affected digital marketers, particularly those involved in SEO. Marketers have turned to AI for assistance in content creation, as it is time-consuming and expensive. However, the question of whether search engines can detect AI-generated content is crucial.
While the use of machine-generated content is not entirely new, its frequency has reached unprecedented levels. News websites, for example, have utilized data from various sources to quickly create content about breaking stories. These updates serve the purpose of providing timely information to readers.
On the other hand, there have been instances of unethical implementations of machine-generated content. Google has condemned the use of techniques like Markov chains to produce low-quality content that adds no value.
The popularity of AI content has increased due to the attention received by large language models (LLMs) like GPTx and the fine-tuned AI chatbot, ChatGPT. These tools generate…
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source: https://news.oneseocompany.com/2023/08/04/the-impact-of-ai-tools-on-digital-marketers-fagen-wasanni_2023080448518.html
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