Stewart Brand: “The Whole Earth Catalog” – South Platte Sentinel

Steve Jobs gave the commencement address at Stanford University on June 14, 2005. In it, he told three stories. The first was how he dropped out of Reed College, in Portland, Oregon. The second was how a manager fired him from the company that he and Steve Wozniak had started in a garage.

The third story was about his pending death, due to a pancreatic cancer diagnosis a year before.

Then, after he finished the three stories, he said, “When I was young, there was an amazing publication called “The Whole Earth Catalog,” which was one of the bibles of my generation. It was created by a fellow named Stewart Brand, not far from here in Menlo Park, California.

“This was in the late 1960’s, before personal computers and desktop publishing, so it was made with typewriters, scissors, and Polaroid cameras. It was sort of like [a search engine] in paperback form, 35 years before [a search engine] came along. It was overflowing with neat tools and great notions.”

Now I wonder why Steve Jobs…

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