Social media, the mainstream addiction – Free Press Journal

The business model of news is to attract and package eyeballs to sell to advertisers. It does not matter what the news platforms carry – so long as they attract those eyeballs

About 10 days ago, there was a sudden flurry of activity on social media, around China. On an otherwise slow news day, social media rumours claimed that multiple flights in China had been cancelled. Some speculated that there was a coup in China, with President Xi placed under house arrest. Others claimed that there were 80 km long traffic jams – because tanks were on their way from provincial towns to Beijing. What was interesting was that none of these were by China watchers, or experts on China – insofar as any outsider can be an expert on China. Many of these were from handles with few followers, little China context (till then), and a fair few of these handles were from India.

President Xi began trending in India, as many news platforms picked up the story and gave it prominence. On the two days when the…

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