SEO vs PPC for small service based businesses – Cambridge Network
In this article, we’ll provide friendly advice to small service-based businesses on how to improve their online visibility through effective SEO vs PPC strategies.
If you run a small service-based business and are looking for advice on improving your online visibility, we’ve got you covered.
In this article, we’ll give you some friendly tips on SEO and PPC to help your business thrive in the digital world.
Let’s start with SEO, or Search Engine Optimisation. SEO is all about making your website more visible to search engines and their users. By including relevant content on your site, you can increase the chances of appearing in relevant searches.
Getting started with SEO
- Clear and helpful writing: Make sure the writing on your website is easy to understand and provides valuable information to your visitors. Use simple language to explain your topic and engage your audience.
For example, if you run a plumbing business, your website should clearly explain your services, such as “…
The post SEO vs PPC for small service based businesses – Cambridge Network first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2023/07/19/seo-vs-ppc-for-small-service-based-businesses-cambridge-network_2023071947798.html
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