Search engine results – Courthouse News Service
LOS ANGELES — A federal court in California ruled in favor of Walmart, which was sued by the maker of Alsa Easy Chrome auto paint because Google searches for “Alsa Easy Chrome Walmart” returned sponsored results from Walmart for chrome paint, as well as an organic result listing Walmart’s site before Alsa’s. Walmart does not pay for the organic search result, and the sponsored results are distinguished from organic ones, so a reasonable consumer would not be fooled into confusing Walmart’s products with Alsa’s.
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source: https://news.oneseocompany.com/2024/08/01/search-engine-results-courthouse-news-service_2024080157839.html
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