Scott’s Cheap Flights Announces Rebrand to Going – Metropolitan Airport News
Scott’s Cheap Flights, a travel service that has saved its 2+ million members more than $500 million on flights, has officially rebranded to Going.
“We knew it was time for a brand change that recognized both where we are today and could also grow with us into the future,” said co-founder and CEO Brian Kidwell. “The name Going has this sense of motion and excitement that fits perfectly for a travel company like ours.”
Going began as a modest hobby after founder Scott Keyes uncovered a $130 roundtrip ticket from NYC to Milan in 2013. But what started as a simple, cheap flight email list for friends has now grown to a wraparound travel service, including a cheap flight search engine, multiple newsletters, and a soon-to-launch mobile app. With the company growing beyond just Scott and beyond just cheap flights, the timing was right for a rebrand.
“I work with 65 amazing people, and none of them are named Scott,” said Keyes. “Each week, we help thousands of people get unexpectedly…
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source: https://news.oneseocompany.com/2023/01/23/scotts-cheap-flights-announces-rebrand-to-going-metropolitan-airport-news_2023012339609.html
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