May 19, 2023  SEONews

Samsung not planning to replace Google with Bing in phones – WSJ – CNA

Samsung Electronics will not change the default search engine on its smartphones from Google to Microsoft Corp’s Bing any time soon, the Wall Street Journal reported on Friday, citing people familiar with the matter.

Shares of Google-parent Alphabet Inc gained more than 1 per cent in premarket trading. Microsoft shares were down about 1 per cent.

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Samsung has suspended an internal review that explored replacing Google with Bing on its web-browsing app, which comes pre-installed on the company’s smartphones, according to the report.

Google, Samsung and Microsoft did not immediately respond to Reuters requests for comment.

A sizable part of the revenue earned by search-engine companies comes from their long-term partnerships with phone makers such as Apple Inc and Xiaomi.

Google earns an estimated $3 billion in annual revenue from the Samsung contract, according to an April 16 report by the New York Times.

Samsung considering a potential shift to Bing was first reported…

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source: https://news.oneseocompany.com/2023/05/19/samsung-not-planning-to-replace-google-with-bing-in-phones-wsj-cna_2023051945000.html

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