Samsung fined $14 million for misleading smartphone water resistance claims – The Register

Australia’s Competition and Consumer Commission has fined Samsung Electronics AU$14 million ($9.6 million) for making for misleading water resistance claims about 3.1 million smartphones.

The Commission (ACCC) says that between 2016 and 2018 Samsung advertised its Galaxy S7, S7 Edge, A5, A7, S8, S8 Plus and Note 8 smartphones as capable of surviving short submersions in the sea or fresh water.

As it happens The Register attended the Australian launch of the Note 8 and watched on in wonder as it survived a brief dunking and bubbles appeared to emerge from within the device. Your correspondent recalls Samsung claiming that the waterproofing reflected the aim of designing a phone that could handle Australia’s outdoors lifestyle.

But the ACCC has labelled ads extolling water resistance as a feature of the phones misleading.

“We reviewed hundreds of complaints from consumers who reported they experienced issues with their Galaxy phones after they were exposed to water and, in many cases,…

Read Full Story: https://www.theregister.com/2022/06/23/australia_samsung_water_resistance_fine/

The post Samsung fined $14 million for misleading smartphone water resistance claims – The Register first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2022/06/23/samsung-fined-14-million-for-misleading-smartphone-water-resistance-claims-the-register_2022062322307.html

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.